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Spore the Most Pirated Game of 2008

Posted by Soulskill on Sat Dec 06, 2008 05:18 AM
from the clearly-securom-is-doing-its-job dept.
TorrentFreak has posted some statistics on the most pirated games of the past year. Leading the list by a large margin is Spore, made infamous even before its release for the draconian DRM attached to the game. It was downloaded through BitTorrent roughly 1.7 million times, with The Sims 2 and Assassin's Creed following at just over a million each. (It's worth noting that Spore came out in September, so that figure is essentially for a mere three months.) GameSetWatch has posted a related piece discussing the countermeasures involved in dealing with piracy. It's the second article in a series about piracy; we discussed the first a couple days ago.
+ -
story

Related Stories

[+] Will DRM Exterminate Spore? 881 comments
AC Dude writes "Will an anti-DRM flash mob that's determined to give EA's latest sim game Spore a rock bottom rating on Amazon.com sink the game, or will Spore evolve and shed the DRM? Is this the beginning of the end for DRM-laden games? 'Over the past few years we've focused a lot on the music industry and how it has attempted to use DRM to control distribution. While DRM in this market segment has been unpopular, anti-DRM campaigns have largely fallen flat when it comes to attracting widespread public attention because of the fragmented nature of music. Games are a much easier target given the monolithic nature of their release — campaigners only need to spread the word on a handful of specific online outlets to reach a wide audience. A quick read through the Amazon reviews of Spore seems to suggest that the negative comments are already putting people off from buying the game.'"
[+] Valve's Gabe Newell On DRM 241 comments
Ars Technica is running a story about recent comments by Valve's Gabe Newell in which he bluntly stated, "As far as DRM goes, most DRM strategies are just dumb. The goal should be to create greater value for customers through service value (make it easy for me to play my games whenever and wherever I want to), not by decreasing the value of a product (maybe I'll be able to play my game and maybe I won't)." Ars then points out a response by Microsoft's Games for Windows Community Manager Ryan Miller suggesting Rockstar Games' recent decision not to have install limits for the PC version of GTA IV made the use of SecuROM acceptable. GameSetWatch has a related piece discussing the difficulty in measuring piracy and enforcing infringement laws.
[+] EA Is Now Officially On Steam, <em>Spore</em> Loses SecuROM 354 comments
Trevor DeRiza writes "Today, Valve and EA revealed that this week's earlier rumors were true: Spore (and other EA games) are coming to Steam. As of today, Spore, Spore Creepy & Cute Parts Pack, Warhammer Online, Mass Effect, Need for Speed: Undercover, and FIFA Manager 2009 are all available for download on Steam. In the coming weeks, EA will add Mirror's Edge, Dead Space, and Red Alert 3. On the official Steam forums, when asked whether or not Spore would contain the dreaded SecuROM DRM that contributed to it being the most pirated game of 2008, a moderator replied, 'It does not have third party DRM.' EA has also finally launched a 'de-authorization tool' to free up limited installation slots." Several readers have written to point out other news about Steam today: they've begun selling games priced in local currency for European customers. The only problem? Their conversion rate seems to be $1 per €1, somewhat less favorable than the current exchange rate, which is roughly $1.40 per €1.
[+] <em>The Sims 3</em> Racks Up Over 180,000 Downloads Prior To Release 187 comments
Bloomberg reports that pirated versions of EA's The Sims 3 were downloaded over 180,000 times between May 18 and May 21. The game will not be officially released until June 2nd, and it does not make use of SecuROM for DRM. Quoting: "That outpaces the 400,000 downloads over three weeks for Electronic Arts' Spore, the most-pirated game of 2008. ... Copies of the game available on file-sharing Web sites aren't the full version, Electronic Arts said. 'The pirated version is a buggy, pre-final build of the game,' Holly Rockwood, a company spokeswoman, said in an e-mailed statement. 'It's not the full game. Half the world — an entire city — is missing from the pirated copy.'"
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  • Because of the DRM (Score:5, Insightful)

    by Lord Lode (1290856) on Saturday December 06 2008, @05:20AM (#26011965)
    Maybe that is because of the DRM, even if you buy the game, you still have to pirate it to be able to play a clean version (clean meaning without DRM restrictions of course).
    • by Goldberg's Pants (139800) on Saturday December 06 2008, @05:37AM (#26012017) Journal

      Yep. I'm included in that statistic, despite buying the game. Downloaded the game when it first appeared, but waited until release day to actually install from my retail version, then use the crack from the pirated version.

      Given what a letdown the game was, I should have installed the pirated version earlier and seen it wasn't worth the $50 and just deleted it.

      Ah well.

      • by Anonymous Coward on Saturday December 06 2008, @06:03AM (#26012071)

        Thanks for killing the games industry, you filthy thief.

        • Exactly !!! (Score:5, Insightful)

          by DrYak (748999) on Saturday December 06 2008, @08:10AM (#26012491) Homepage

          Thanks for killing the games industry, you filthy thief.

          Yes, I second that !

          We need more suckers... huh, no... "customers" to fall for the brainwash... hu, sorry... for the marketing overhyping our product, and who will blindingly throw their money at whatever product we manage to persuade them will be the best-game-ever-even-better-than-blowjob-and-beacon-sammich !

          Our economy is dying because of all the filthy thieves who selfishly want to see what a game is worth before buying !

          --

          though, seriously, I actually found the game kind of cool.

          • Re:Exactly !!! (Score:5, Interesting)

            by theaveng (1243528) on Saturday December 06 2008, @10:20AM (#26013057)

            >>>want to see what a game is worth before buying!

            I just got into a debate on a forum about this very subject. Unfortunately the Moderator is pro-copyright, and I earned myself a one-week banning. :-( My argument was: "I downloaded Galactica 1980 to see if it was worth buying, and it was worthless trash, so I saved myself from wasting ~$50." I was amazed at how many people rushed in to call me scum, part of the entitlement generation who steals instead of pays, and that I should have supported that show by buying the DVD.

            RIAA's propaganda campaign seems to be working. They even have customers claiming I should buy ____ like Galactica 1980!!!

            • Re:Exactly !!! (Score:5, Interesting)

              by arth1 (260657) on Saturday December 06 2008, @02:29PM (#26014577) Homepage Journal

              I just got into a debate on a forum about this very subject. Unfortunately the Moderator is pro-copyright, and I earned myself a one-week banning.

              "Pro-copyright" doesn't mean what you use the expression for. FSF is pro-copyright. You need copyrights to protect openness.
              Perhaps he was an advocate of copyright-protection? That's a very different rat.

              Major digression:
              Personally, I'm strongly for strengthening copyrights. As in copyrights being made the inalienable and time-limited right of the creator, and not the sponsor. That would put the incentive back to create more, and not just exploit already created works of arts and science. It would shift the power from the big money to the artists, which I think was the original intent.
              Of course, it will never come to pass, as long as those with the money make the laws, and think it's perfectly fine that if they pay for a person's living expenses while he invents and creates, it's perfectly fine for them to take all profits of what's invented or created. Me, I call that exploitation, and just the modern form of slavery.

              Back on topic:
              DRM is not about protecting copyrights. It's about the appearance to protect copyrights. It's a CYA measure. If a game doesn't sell well, the company can blame piracy. And the investors will believe it, especially if the protection mechanisms were draconian but still broken. They don't see that the reasons it was broken was because it was so draconian, and the reason it didn't sell well was because it was a crappy game.

              Ask a pro-protection why Galactic Civilizations II is so much more successful than Spore. The answers will be interesting, but try not to giggle too much; it's not polite.

                  • Re:Exactly !!! (Score:4, Interesting)

                    by ivucica (1001089) on Saturday December 06 2008, @01:49PM (#26014377) Homepage

                    Actually, if I bought a product, I should have a right to do whatever-the-fsck-I-want with it. If I get a candybar, I should be able to "copy" it however I want to. If I knew how, I would. And for computer data, I very well know how to do it.

                    That's theoretical of course, reality is something different. But understand this: copyright and patents are not natural rights, they are granted by the society. They are rights to take away other people's freedoms. Copyright may have served books well, but in "digital millennium" they are barely enforceable and outdated anachronisms of a past era.

                    If you can't control 1 billion Chinese and others from replicating a trademarked work, how will you control 6 billion Earthmen from replicating copyrighted work?

                    Entitlement generation -- I love the expression, where'd ya pick it up? And I'm sad it won't come close soon.

                    Let's face it, copyright serves so companies and people like me could earn money off their products. It's not a right, it's a tool. No, scratch that -- more like a toy. A toy that should be taken away from the babies.

                    • Re:Exactly !!! (Score:5, Interesting)

                      by servognome (738846) on Saturday December 06 2008, @03:19PM (#26014879)

                      But understand this: copyright and patents are not natural rights, they are granted by the society.

                      All rights are.

                      They are rights to take away other people's freedoms. Copyright may have served books well, but in "digital millennium" they are barely enforceable and outdated anachronisms of a past era.

                      Copyrights are seen as a necessary evil to encourage risk taking where there is a high cost to create but low cost to duplicate. And yes, I do realize that people will still create culture even when there are no copyright protections, but the quality will suffer due to resource restrictions.
                      I guess we should also give up on managing SPAM, identity theft, DNA profiling, etc. since in the information age it's easy to do and barely enforcable.

                      Let's face it, copyright serves so companies and people like me could earn money off their products. It's not a right, it's a tool. No, scratch that -- more like a toy. A toy that should be taken away from the babies.

                      A tool like the ability to vote, or getting judged by your peers. These things, like copyright, are not necessary parts of a functioning society, but they have been demonstrated to improve the quality of life. That said, the "babies" have gotten out of control moving the balance between the creator and public too far in favor of the creator. But don't throw the baby out with the bathwater, reevaluate the implementation of copyright, don't just abandon the idea.

                    • Re:Exactly !!! (Score:5, Insightful)

                      by servognome (738846) on Saturday December 06 2008, @05:43PM (#26015627)

                      Thing is, large portion of the society actively dislikes copyright. Authors are a minority. Spammers and identity thieves are also a disliked minority.

                      Society dislikes a lot of things, doesn't mean those groups don't deserve legal protections. The majority has consistently pushed to abolish free speech, regulate private matters, and tried impose it's ideals, with only Constitutional law to keep its whims in check.
                      I would argue in the digital age, intellectual property creators are a significant minority that can't be ignored. Manufacturing, even for physical objects, has become trivial. Anybody can make an MP3 player, computer chip, cell phone, or toy extremely cheaply - what is valuable is the design, which is not cheap to create.

                      What happens to the "free market" thing? If publishing music and software without copyright and DRM is not profitable, then people should just switch to farming. Western city-dwellers speak of how there's not enough food in the world, there's not enough oil in the world, but none of them desires to farm the land and enjoys driving the cars.

                      The masses will always complain. They will say schools aren't good enough, yet not want their taxes increased; they say they don't earn enough money, yet pay $5 for a latte. Western societies are built to be "unhappy," which is one of the reason they have progressed so much more in terms of technology. As Adam Smith noted - there are unlimited wants, so the wants satiated by every bit of progress will be replaced by new ones.

                      Free market and lack of copyright would destroy music/software publishing industries, and probably only book printing industry would survive since they actually manufacture physical stuff.

                      Which would be a sad loss, not just for individuals in software and music, but for society which loses the ideas and culture from specialized creators.

                      Taking a step back. Lets say Spore had perfect DRM and very few could afford it, what is lost? All that is lost is the spreading of ideas which can lead to new ones. There really is no clear concrete loss, civilization won't collapse. On the flip side without copyright you lose investment, and viability of specialization which means Spore isn't created and you end up with the similar results. Now if the creator and public compromise, as is the intent of copyright law, you can end up with a win-win. The author has incentive to invest (time & money) in creating knowing they have the opportunity to recover that investment, but at some point their creation must be freed to the public so that the social gain can be fully realized.

                      As I said, this compromise has been perverted to move too far in favor of personal gain for the creator. The problems with DRM at the time of release (an annoyance) is far less a worry than the problems with DRM down the road when the work is supposed to be public and can't be accessed (a breach of the original agreeement). Unfortunately people on both sides of the argument as well as legislators lose perspective on the original intent of copyright, a compromise between an individual and society to promote progress, and gravitate towards the extreme they like best.

                      The system needs to be fixed, not abandoned.

          • Re:Exactly !!! (Score:5, Insightful)

            by Goldberg's Pants (139800) on Saturday December 06 2008, @02:47PM (#26014683) Journal

            If you bought a loaf of bread, got home and discovered it had weevils in the center of it, you'd return it to the store wouldn't you? And the store would exchange it or give you your money back. You were sold something that did not live up to your expectations.

            You buy a game, and even if it doesn't work, you can't return it.

            And yet it seems the industries that produce this effluence, and movies and music, have convinced the world that if you buy a piece of what should be unsellable garbage, you're screwed.

            THIS is why piracy is so rife. It has nothing to do with people being cheap, scum or whatever asinine insult is thrown around. It has far more to do with people being sick to death of being ripped off.

        • Standard excuses (Score:4, Insightful)

          by Anonymous Coward on Saturday December 06 2008, @08:17AM (#26012531)

          Standard excuses for not paying for this or any other game (pick any that apply):

          1) I will pirate it first and then pay only if I like it (a la when I go into a restaurant and only pay when I liked the food, or go to the theater to see a film and pay only if it didn't suck). If the game is not PERFECT, I don't pay.
          2) My pirating is good for the software developer (more people playing, even without paying is good, it gives them lots of free publicity). Piracy increases sales! I am doing them a HUGE favor.
          3) I am a cheap ass.
          4) There is no such thing as copyright (or shouldn't be). Other people should create art, music, games, films, and entertainment for me as a favor and fund it out of their own pocket.
          5) Piracy is a fact in the gaming world. Get used to it. It's the developer's own fault because they should have taken it into account in their business case (besides, they should have been working on this full time as an open source program for free anyway).
          6) $50 for this game is too much. Come to think of it, $25 is too. And if it is only $10, then pirating it shouldn't be that much of a burden to the developer.
          7) I do not want to try the demo because the only meaningful way to try out a game is to try out the ENTIRE game.
          8) Who cares if there is 99.9% piracy, all the developers need is to make just enough money to fund developing another game. They don't need to get rich (after all, I'm not).
          9) "From each according to his ability, to each according to his need."
          10) Because I have never had to create, develop and market a game and I don't have a clue as to what it takes to run a business.
          11) Because DRM is such a great excuse.

          • Re:Standard excuses (Score:5, Informative)

            by jd142 (129673) on Saturday December 06 2008, @10:08AM (#26013007) Homepage

            Regarding point 1:

            If I go to a restaurant and the food is bad, I can get a refund. If I walk out of a movie, I can get a refund. If I buy a book, I can return it. And for that matter, when I go to a bookstore I can actually read the book on the shelf and decide if it is crap before I buy it.

            You may get all or a part of your money back depending on the situation or you may get store credit, but the point is that there is a mechanism in place for refunding all or part of the expense on those items if they are crap.

            Software is one of the very few things that is almost impossible to return if the box has been opened. Here a few returns policies:

            http://www.bestbuy.com/olspage.jsp?type=page&contentId=1117177044087&id=cat12098 - "Opened computer software, movies, music and video games can be exchanged for the identical item but cannot be returned for a refund."

            http://www.newegg.com/HelpInfo/FAQDetail.aspx?Module=5 - "Retail Boxed software may only be returned for refund within 30 days of the invoice date if the packaging is unopened and factory sealed. Opened retail boxed software can only be returned for replacement if it is defective or damaged."

            Amazon has probably the best software return policy: "Any CD, DVD, VHS tape, software, video game, cassette tape, or vinyl record that has been opened (taken out of its plastic wrap): 50% of item's price." http://www.amazon.com/gp/help/customer/display.html?nodeId=901926&#amount

            • by theaveng (1243528) on Saturday December 06 2008, @10:23AM (#26013081)

              Fortunately credit card laws are written to protect the consumer, so there are ways to get around that policy. Here's my favorite method:

              - Buy something. It's junk.
              - Return the item to the company using tracking or delivery confirmation.
              - Wait a month.
              - Call you credit company and ask to do a chargeback. Provide the DC number as proof the item was returned.
              - Get money refunded to your card.

              Easy.

            • by hairyfeet (841228) <bassbeast1968NO@SPAMgmail.com> on Saturday December 06 2008, @12:28PM (#26013883)

              Not to mention all those things you can be reasonably sure you can actually use: You can eat the food, you can watch the movie, you can read the book. I for one am seriously fucking sick of paying the crazy money for a new game that I am WAY over the minimum system requirements for and then have the damned game eat it 10 minutes in if it even runs at all and having to wait a year+(if you ever get a patch at all) that fixes their shit code.

              And please don't say "run the demo" because that is BS and we all know it. The demo level is ALWAYS the most well tested and stable piece of code in the game, often having been passed out since before beta stage to try and drum up a buzz. A couple of examples from my own experience: Max Payne and Vampire:Bloodlines. The demos played like a dream and were really fun so I bought the games when first released. That was a BIG mistake. Max Payne had to set in my closet for 9 months thanks to a bug that would crash to desktop halfway through the second level. And Vampire:Bloodlines would have ended up in the trash if the modding community hadn't put out a patch a year and a half later that fixed my bug that was less than 30 minutes in that caused it to freeze the entire PC solid.

              And finally as a PC repairman I can't count how many times I have been called on to fix a "virus infection" that ended up being SecuROM, Starforce, or Safedisc. Frankly the new DRM causes more problems that a freaking Trojan. I have had machines that risked burning up the DVD burner because the DRM would keep throwing it into PIO mode, Had every singe burn in Nero fail because the DRM had screwed the Windows drivers, and more random crashes than I can even count. So before I will even pick up a game in the bargain bin I make damned sure I can get a clean copy from P2P. How sad is it that the risk of an infection from the P2P ISO is less than if you bought it at the store.

              So they can bitch and moan all the want. I will NOT be buying anymore games at release time thanks to the inability to return code that doesn't work, I will NOT buy any game that I can't find a clean version of so I can avoid the DRM infection on my PC, and I will NOT buy any more games from EA for their completely overboard asshat DRM. And this is from someone who ALWAYS bought a new C&C or MoH. So congratulations! You have mistreated yet another customer to the point they wouldn't buy from you if you entire catalog was on sale for $1.

      • by canajin56 (660655) on Saturday December 06 2008, @10:13AM (#26013027)

        Given what a letdown the game was, I should have installed the pirated version earlier and seen it wasn't worth the $50 and just deleted it.

        This. And now they're charging $20-50 for monthly expansions. Sims style. You know it's intentionally awful when it comes out mid september, and by october they've announced an add-on pack and two expansion packs for sale. I think in $300-500 it'll actually almost have a game. It still won't have evolution or ecology or a sandbox mode or AI like promised, but might actually have a game, and maybe even some of the features they demod at E3, like the plant and pattern editors, and communicating with other species... (No actually, not the first two, then they couldn't charge $20 for a pattern pack like they do now, or however much they'll charge for the first plant pack!)

    • by FriendlyLurker (50431) on Saturday December 06 2008, @05:47AM (#26012043)

      Its because of the Marketing blitz.
      Everywhere I look its Spore this, Spore that. You'd have mushrooms in your ears to miss hearing about it.
      OF COURSE people are going to think: "Whats all the hype about - not like MARKETING has LIED to me before so I'll take a free no-obligation look-see for myself."
      Some %, possibly significant, of those downloaders are going to perhaps like it and/or will want to play online, so they will sign up for valid copies. These people are new clients - they would not of bought the game otherwise.
      Now the hardliners-stuck in the 80's software model will cry "these numbers will destroy the game industry". Bollocks. They are getting 1.X million potential clients who would never have bother buying the game to see if it was worth the hype in the first place.

      News flash: Bittorent downloads will reflect real world marketing promotion.

      • by kentrel (526003) on Saturday December 06 2008, @05:49AM (#26012053) Journal
        Your data to prove this hypothesis?
      • by fastest fascist (1086001) on Saturday December 06 2008, @06:39AM (#26012173)
        It'd be nice to see stats on sales versus stats on piracy for some recent top titles. Unfortunately, AFAIK, it's difficult to get stats from legal digital distributors.
      • by Sycraft-fu (314770) on Saturday December 06 2008, @06:45AM (#26012207)

        Particularly in the case of Spore. That game was sold as just damn amazing. Well often when that's claimed it turns out not to be the case. Fable would be a good example. Had it been what it was originally claimed to be, it would likely be the defining RPG of this generation. Instead it was a fairly average action RPG.

        Such is the case with Spore as well. Now I don't know, maybe the game gets awesome in later stages but to me, it seemed very shallow the little I tooled around with it on a friend's copy. The first two stages were really boring. I also had a look at his game on the Civilization stage. Well guess what? I've already seen that done better in a game called... Civilization. I likes me a good Civ simulator, in fact I own Civ 4 and it's two expansions. So if you aren't doing it better than that, and it isn't, well then I am not that interested.

        Had I bought it, I would have felt rather ripped off. However I know you have to be careful on those extremely hyped games. You can't go by reviews either. Reviewers have already talked them selves in to how good the game will be, reviews are far too positively biased for Big Hits(tm).

        I also think in Spore's case a non-trivial amount of it may have been due to DRM protest. Now you can argue if that's the way to go about it or not, but there were lots of people pissed about it. I've decided EA can basically get fucked. I'm not buying their games with this activation bullshit unless they are absolutely superb. I bought Mass Effect, that game is just that good, but I'm giving most others a miss.

        For example I'm not going to get Red Alert 3. I'm a fan of the C&C series and have bought most of them. I quite liked C&C3 and Kane's Revenge. However though I like them, they aren't good enough for me to put up with the activation shit. So I'll get something else instead, Demigod probably.

        Now while I'm not going to go nab a copy off Bittorrent, that may be what some people do, people who are put off by the DRM.

        I'm reasonable when it comes to DRM. I'll accept that publishers are paranoid and need the "feel good" of having some DRM on the games, even though it seems it really doesn't help (see Sins of a Solar Empire for proof). However when it gets to be bullshit like "You can only install the game 3 times and then never again," well fuck you. Good games, I want to play and replay. I still fire up Baldur's Gate 2 from time to time. You'd better believe I've done more than 3 reinstalls since then. Hell I've gone through more than 3 complete system upgrades since that came out.

        EA really seems to have crossed the stupid threshold. In particular the activation limits imply that it isn't so much about preventing illegal copying as it is about preventing a used game market and forcing you to buy new versions. I think the rampant copying will help show that no, this shit DOESN'T stop it.

          • by Mr. Picklesworth (931427) on Saturday December 06 2008, @10:41AM (#26013215) Homepage

            Theaveng: The trouble was, it isn't! Those /were/ playable prototype builds.

            My theory is Maxis originally planned a single big game, then EA dug in and had them tear three quarters of it out into expansion packs. Everything that couldn't be moved due to technological reasons was simply scrapped. God forbid they actually give people a worthwhile product!

            EA is all about consuming as much shelf space as possible. Two years from now, PC game retailers will need dedicated Spore shelves just as they have dedicated Sims 2 shelves right now.

    • by LingNoi (1066278) on Saturday December 06 2008, @07:46AM (#26012421)

      I had to pirate the game after buying it in Thailand (I live there) because EA support refused to give me the English language (1.3 meg of files)

      Dear *******,

      Sorry for the inconvenience, but Spore Thai retail version support only Thai language as indicate on the package. And there's no English text file include in the build.

      The only way to get English build in Thailand is to buy the game at i27 http://www.i27games.com/?cat=pcg [i27games.com]

      Kindly let us know if you need more info.

      Best Regards,
      EA Thailand Support

      ....

      Dear EA Thailand Support,

      You are right, that's very inconvenient and can't believe you are telling me to go buy this game twice for just 3 files that total up to
      1 Megabyte.

      You have left me no choice but to download the game off the internet and get the three files in need to put into the "Locale" folder. I
      find it frustrating that I have to pirate EA games I have bought to be able to play them.

      I hope that in the future you will provide a better service to your customers that are buying your products instead of leaving it up to
      internet pirates to provide support for your games.

      Regards,
      ******

      .....

      Dear *******,

      All AAA EA titles in Thailand are localized to Thai language. All are locked preventing user to change the language. We have this language switching protection to prevent our goods being export to other territories due to the cheaper price on Thai products. As for Spore, retail price in Thailand is only £8.5, while you have to pay for £35 in UK.

      We also aware that people can get the locale file from the internet. But it is against our policy to provide you the locale files from our side.

      We hope you understand and sorry again for the inconvenience.

      Best Regards,
      EA Thailand Support

      and why the fuck should I care if it's more expensive in the UK if I don't live there? In fact why do they mention the UK at all?

      WHY RESPOND! I DON'T GIVE A SHIT WHY YOUR FUCKING ME OVER FOR THREE FILES!!!

      • by Opportunist (166417) on Saturday December 06 2008, @07:55AM (#26012447)

        Umm... because they're a company and don't give a rat's rear about you?

        Let's calculate. One customer pissed off vs. thousands of cheap "imports" from countries where you couldn't charge 35 quid for a game because copying rates are already higher than the US national debt.

        Now imagine you're a company and think accordingly.

        Yes, it sucks for you. And don't get me wrong, I'm neither berating you nor taking EA's side here, but that's how it looks for them. You're one customer who already bought the game anyway, and it's not an MMO where they could squeeze any more money out of you.

        • by theaveng (1243528) on Saturday December 06 2008, @10:36AM (#26013175)

          Precisely.

          Everyone always gets hyped around November 4th and other election days, but they forget that EVERY DAY is an election day. Your ballots are your dollars, and by not handing those dollars to companies like EA Thailand or EA-EU or EA-USA, you are slowly but surely driving that company into bankruptcy.

          But if you go ahead and "vote" for them, then all you've done is said, "I support you; keep up the good work." You never should have bought that Thai-only game if you wanted an English language version. You should have withheld your "ballots" and kept your money in your wallet, or given it to another company.

          Casting votes for or against corporations is the most-direct form of democracy we have.

      • by Lord Lode (1290856) on Saturday December 06 2008, @09:35AM (#26012845)
        Hey, you actually got a very nice reply from EA Thailand explaining you why they didn't provide the English locale there. Someone actually read your mail and manually typed a reply explaining the situation, and quite honest too. No auto-generated mail. This gets my respect.
  • by iYk6 (1425255) on Saturday December 06 2008, @05:21AM (#26011969) Homepage
    The solution is obvious. Add more DRM!!!
    • Re:The Solution. (Score:4, Interesting)

      by Loibisch (964797) on Saturday December 06 2008, @05:25AM (#26011983)

      Three will come a time when the only version of a game that is actually playable will be the one you can download off Bittorrent.

      • Re:The Solution. (Score:5, Insightful)

        by Anonymous Coward on Saturday December 06 2008, @06:05AM (#26012073)

        And that time is, what, four years ago?

        • Re:The Solution. (Score:5, Interesting)

          by theaveng (1243528) on Saturday December 06 2008, @10:42AM (#26013225)

          For those of us who had Ataris and Commodores, that day happened around twenty-five years ago.

          - Pirated versions load faster.
          - Pirates versions customize the game (skipping levels, unlimited lives).
          - Pirated versions don't pound your 1541 drive's head to pieces and incur a $500 repair to fix it!!!
          - Pirated versions can be backed-up whereas the original can not; the disk dies and you're out $30. The game company won't send you a new one.

          Yep. I've been preferring pirated versions since circa 1985.

      • by fastest fascist (1086001) on Saturday December 06 2008, @06:25AM (#26012113)
        There will come a time when fighting around DRM and finding a decent torrent after becoming frustrated with the purchased copy IS the game.
      • by King_TJ (85913) on Saturday December 06 2008, @10:23AM (#26013077) Homepage Journal

        I recently bought the native OS X version of Call of Duty 4. (I had the PS3 version for a little while, but I can't get used to playing a 1st. person shooter with the console controller....)

        I only got to play online a few times before I was greeting with a "CD key already in use" message and kicked offline. Apparently, quite a few people are suffering from the same issue. Tech. support suggests that improperly exiting the game can cause the main server to hold onto your login info for a while, and to "wait a little while and try again". They also suggest that an "overloaded master server" could temporarily cause it.

        Well, that may be true in *some* situations, but the more obvious problem is that pirates have created key-generator programs that make valid keys that wind up matching ones paid for by customers like me. Will they issue me a new key though? No way! Forget it! I've barely been able to play in the last few weeks..... If I finally get online with my key, I guess I need to leave my Mac connected all the time? Ridiculous!

        My best friend had the exact same issue with Quake 4 a while ago - which prompted him to stop buying any more 1st. person shooters requiring keys for online play. Activision refused to help him with his problem -- so he was essentially better off just pirating.

    • Re:The Solution. (Score:5, Insightful)

      by karstux (681641) on Saturday December 06 2008, @06:16AM (#26012101) Homepage

      You jest, but this is precisely what the shareholders will demand of the publishers. They do not understand that piracy cannot be defeated by technical means, so they'll just keep on layering increasingly nasty DRM on the games.

      At the same time, they will lobby politicians to implement even more draconian "IP-protection" laws.

      So while the headline does induce a warm, fuzzy "serves you right" feeling, the implications are not so funny.

        • Re:The Solution. (Score:5, Informative)

          by Opportunist (166417) on Saturday December 06 2008, @07:18AM (#26012333)

          Copying games is about as old as the game industry. About 20 years ago, when I was young, it was often also the only way to actually get games before they were outdated. Not to mention that back then games were often not only cracked but also included a "trainer", i.e. a built in cheat, which actually made the copies more interesting than the originals.

          A bit like today with DRM, but back in the good ol' days game crackers actually added value instead of just removing the value subtraction... anyway.

          Copy protection is also about as old as the game industry. And no copy protection ever protected a game from being copied. If anything, it led to the rise of certain copier groups. Without copy protection, this kind of organisation would not have been necessary, and I doubt they would have risen to the levels they were until about a decade ago. And without them, the widespread copying would not have been possible.

          Stings like Buccaneer and Fastlink certainly put some strain on "cracker groups", but whether or not they continue is no longer of pressing importance for the copying of games. You don't need the sort of organisation anymore that was necessary one or two decades ago. You don't need suppliers, couriers, BBS operators and all the other people involved with acquisition and distribution of software. You only need the person cracking the game. And, more importantly, you need globally one single person to do it, distribution of the crack is easily accomplished through P2P.

          Now we see a focus on P2P in the fight against copying. There may be some sort of achivement similar to the stings mentioned above, maybe in 3, maybe in 5 years, but then we'll be on the next technology for getting, cracking and spreading software.

          See the pattern? Whatever is done against widespread copying, it is usually too late to actually counter what has already been established.

          You want people to heed copyrights. That is a fair demand. I'm actually sure people are very willing to heed them if their demand is met, too. But we're moving away from the demand with the supply. Companies supply software with more and more invasive DRM. People want software that allows them to use it without hassle and without jumping through hoops to be allowed to use what they pay for. Draconian DRM, lawsuits and stings will not help there in any way. It will, if anything, alienate your customer. People are usually quite willing to play fair if they feel they are treated fairly. You offer me a fair deal and I will play fair. You offer me a foul deal and I will play foul.

        • by DrYak (748999) on Saturday December 06 2008, @08:56AM (#26012701) Homepage

          A company that makes Spore wants to earn a living. And to do that they put on DRM.

          And it just can't work.

          The premise of DRM is to make more difficult for people to casually copy the game.
          That means managing to put restriction for every last game player out there. Everyone has to be subjected to that shit in the hopes that the copying will be limited.

          But then, all it takes is 1 single unique copy. 1 single unique time when the DRM has been circumvented, for that copy to be made available to millions via the internet.

          Who in his right mind could guarantee that, out of the several millions of sold copies (2 million after 3 weeks according to EA as reported on Wikipedia*), the DRM will stand un-defeated, not even 1 single time.
          That requires failure rates lower than 1 in several dozen of millions. That are failure rates that even space exploration - with all its engineering brilliance - can't guarantee. And your expecting shitty manufacturer of crappy DRM systems, which can't even stay stable on a machine without crashing it, to be able to guarantee that ?

          Even without entering in the stupidity of the DRM's cryptographic details, or the complete out-of-reality of the pay-per-copy failed business model, just the sheer numbers involved tell you that DRM just doesn't stand a snowball in hell's chance to be even remotely reach something that could be interpreted as success.

          DRM just can't be the answer to the piracy problem :
          to succeed it must stop absolutely everyone from copying.
          to fail 1 single leak is all it takes.
          That's impossible.

          --

          *: EA reports 2 million copies sold after 3 weeks.
          TorrentFreaks reports ~2 million download after 3 months of BitTorrent.

          That's an incredibly high... SELLING RATE. Articles on /. have mentioned that 90% piracy is rather the norm in the gaming industries.Whereas, it seems that Spore has sold more copies than it got pirated.

          That's some damn fucking sign of tremendous success. And given this success, given all the money Spore has managed to earn, why does anybody need to give a fuck if some punks have downloaded copies of the intertube ?

  • WRONG! (Score:5, Funny)

    by Hurricane78 (562437) <navid.zamani@NOspaM.googlemail.com> on Saturday December 06 2008, @06:09AM (#26012083)

    There was not a single case of a shipping of that game being stolen on the high seas.

    Oh, you mean people shared the files? Well, here's a handy guide for you [filesavr.com].

    Arrrr!

    • Re:WRONG! (Score:4, Insightful)

      by Mascot (120795) on Saturday December 06 2008, @06:35AM (#26012159)

      It's time to stop fighting this. Nobody I know associates "pirating a game" with hijacking a boat. Besides, it's gone colloquial and is making it into the dictionaries.

      piâ...raâ...cy
      â"noun, plural -cies.

      1. practice of a pirate; robbery or illegal violence at sea.

      2. the unauthorized reproduction or use of a copyrighted book, recording, television program, patented invention, trademarked product, etc.: The record industry is beset with piracy.

        • Re:WRONG! (Score:4, Insightful)

          by NickFortune (613926) on Saturday December 06 2008, @09:19AM (#26012773) Homepage

          And in any case, what does anyone hope to prove by saying "it's not piracy because it's not robbery at sea?"

          I don't mind people using "piracy" as a sort of shorthand for "copyright infringement". I just object when people try to reason that because the word is also used to refer to armed robbery on the high seas, it is therefore morally and legally equivalent to armed and violent robbery and should be treated in a similar manner.

  • by Opportunist (166417) on Saturday December 06 2008, @06:37AM (#26012171)

    Now, let's ponder for a moment. Was this game P2Ped so often despite the insane DRM mechanisms? Or was it maybe because of it?

    How many read about what EA wants to do with their PCs to be allowed to play this piece of ... erhm ... software? Deep manipulation of your driver makeup, authorisation requirement to be allowed to use what you pay for, the sword of damocles hanging over you in the guise of limiting the times you may activate it, not to mention the question whether or not you'll be allowed to play it when EA decides that you shouldn't any longer because you're supposed to buy the successor...

    How many of those copies are actually people who bought the game and for some reason had to activate it once too often, and instead of calling the very helpful, friendly and lightning fast user support people of EA who speak flawless English they decided for the faster venue of downloading the game to play it? Or, how many actually HAD to download it to play it at all because for some funky reason that DRM barfed on them and all EA said was "sorry, problem at your end"?

    I'm actually willing to grant the DRM advocates that this time those copies are actually lost sales. But not despite, rather because of DRM. People wanted to play that game and they would have had no worries about the 50ish bucks it costs, but they just didn't want you to mess up their PCs.

    Before someone asks, no, I didn't copy it. The money allotted for the purchase of Spore was redirected to Sins of a Solar Empire when I heard about Spore's DRM mechanism. Sins was a purchase of protest, only to turn out to be a pretty well made game. I then saw Spore at a friend's and realized it ain't even worth the bandwidth necessary to P2P it. So, I guess, I'm not in this statistic this time.

  • Shareholders (Score:4, Insightful)

    by rpillala (583965) on Saturday December 06 2008, @09:15AM (#26012755)

    A few people have mentioned DRM as shareholder appeasement. It would seem the company would enact more sensible policies if their shareholders were themselves gamers. Either that or people from this group who understand that DRM can always be circumvented.

    It would be interesting if a major benefit of holding shares in a company was a discount on the company's products. It's a very old fashioned view of the stock market, but I think you should buy shares because you believe in what a company is doing and want to help them succeed. Of course, their success = your success as far as your ownership goes, so it's not an altruistic act to purchase shares. Currently, many companies are run by people who have no interest in the products being good or even finished are a bad thing as well. Maximizing shareholder value doesn't always give you long term success or a good product - just look at Circuit City. They were held up as an exemplar in Good to Great of increasing shareholder value. Even during that time where they were doing a great job, their customer service (which I guess is one of their main products) was widely panned.

    I'm no economist so maybe this idea is hugely naive. I welcome being shown as naive.

    • Re:no demos (Score:5, Informative)

      by FugitiveMind (1423373) on Saturday December 06 2008, @05:30AM (#26011997)

      The creature creator used SecuROM (invasive copy protection) and 'phoned home'. I imagine a demo would do the same.

      I, and a lot of other people, would avoid it as a matter of principle.

        • Re:no demos (Score:4, Interesting)

          by Opportunist (166417) on Saturday December 06 2008, @07:39AM (#26012393)

          Various reasons. One, as has been mentioned, to avoid crackers to look at demo and final and compare (which is, IMO, bollocks since when you use some sensible algorithms to crypt it you can't see jack, just use a boilerplate version of the DRM software that doesn't phone home and you're set. If your DRM vendor doesn't provide that, switch the DRM vendor if you really insist in having one).

          Another reason, and more important if you ask me, as a gauge how many copies you might be able to sell. When a million people use your demo, it's likely that more people will buy it than when you see only about 100k using it. Downloads don't really count since they, too, could be redistributed or downloaded from pages that host your demo without your knowledge.

          And of course to give people the train of thought: "Well, I got that crap on my PC already anyway, so buying and installing that game won't make it worse".

      • Re:no demos (Score:5, Insightful)

        by Opportunist (166417) on Saturday December 06 2008, @08:08AM (#26012487)

        Well, when you saw Spore, I think you'll agree that any kind of demo would have hurt the sales, not helped them. What would you have demo'ed? The "eat and grow" treadmill in the beginning that I have seen done better in various flash games? Doubt that would have convinced anyone to actually buy the game.

        But if it tells me something it is to stay away from games that don't dare to offer a free sample of their gameplay. When they're not confident that the 20ish minutes I can usually play such a demo before I hit the "buy the full version to play on" wall will make me want more, the game is usually good for less than those 20 minutes.

        And, bluntly, 50 bucks for 20 minutes ... dunno, how much are hookers these days?

      • by LordLucless (582312) on Saturday December 06 2008, @06:40AM (#26012181)
        From what I hear, modern pirates [smh.com.au] tend to have heavy artillery on their shoulder rather than a parrot:

        Maritime piracy still goes on, and is still a major problem in some parts of the world. Just because someone's smear tactic to conflate illegal copying with theft and murder has been successful doesn't mean we should stop resisting it.
      • Re:yes (Score:5, Insightful)

        by Opportunist (166417) on Saturday December 06 2008, @07:42AM (#26012399)

        You've never been a teenager, have you? It's bragging rights. Remember kids, the more you download, the longer your penis is.

        In my days it was the kind of clothes you wear, later it was having the biggest trading card deck, today it's the amount of ripped software you store. It's not like anyone really needs 20 TB of software (or movies), it's our good ol' hunter and gatherer impulse.

    • by Opportunist (166417) on Saturday December 06 2008, @08:02AM (#26012461)

      Spore is, if anything, a lesson. I think it should be used as an example in game design classes.

      Spore is also a lesson to MMO makers, it really has a lot of qualities found in MMOs and it also shows why so many MMOs fail despite good outlook and design.

      The first few chapters in Spore is a lot like leveling your character in MMOs. You play and grind, you build your character, you "level" (as in, gain DNA and "evolve"), you make your decisions where to improve your character, what parts to focus on and what you can do without, aiming for the "endgame".

      Then you reach that endgame and realize a few things:
      Your decisions are pointless. No matter what you "evolved" and no matter what your race is like, the game is the same.
      The endgame itself stinks. Too much micromanagement, too little freedom in your decisions.

      The replay value, which could have been stunning considering the ways you could create your race, is near zero. Most of all, you do not want to replay, knowing that what is in for you in the end is the most tedious, boring part of the game.

    • by karstux (681641) on Saturday December 06 2008, @09:19AM (#26012771) Homepage

      Steam isn't better than any other DRM, and worse than most. It's just very convenient, being able to download a game to any computer.

      Effectively, however, your Steam "purchases" are rentals. Internet connection down? Games are inaccessible. Account gets banned? Games are lost. Valve goes out of business? Games are lost. Valve gets bought up? Pray the new owners don't change the terms of use to something draconian.

      I wouldn't spend a dime on Steam. I like to own my stuff.

        • by karstux (681641) on Saturday December 06 2008, @02:50PM (#26014699) Homepage

          I have a Steam account, I got HL2 bundled with a graphics card a while back. You're talking about offline mode. You have to authenticate online at least once before being able to enter offline mode. Also, each game must be activated online, you can't install games to an offline Steam client.

          As with any online activation based DRM, even store-bought steam games get reduced to coasters once the authentication servers are gone.

          Have a look at the Steam subscriber agreement. [steampowered.com] It pretty much says that games are tied to accounts, and that Valve can terminate any account at any time for no particular reason, without any recompense.

          No, really, I wouldn't spend my money there.