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Spurned Chinese Publisher May Create WoW Knockoff

Posted by Soulskill on Tue May 05, 2009 11:43 PM
from the poor-losers dept.
Earlier this year, Chinese game publisher The9 lost the rights to operate World of Warcraft in China. Now, it appears they are trying to solve their financial troubles by making World of Fight, which bears a suspicious resemblance to World of Warcraft. Others have noted similarities between World of Fight and Warhammer Online. Quoting Eurogamer: "According to the China Journal report, Chinese industry observers 'wonder whether The9 is launching a "shanzhai," or knock-off, World of Warcraft in hopes of keeping WOW players,' with iResearch analyst Zhao Xufeng noting that 'with the topic staying in the centre of attention, The9 can easily attract attention by doing this.'"
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  • by andyn (689342) <(moc.liamg) (ta) (roznydna)> on Tuesday May 05 2009, @11:50PM (#27841975)

    Oh, come on. We all know the fact that that most MMORPGs are practically clones of each other anyway...

    • by Renraku (518261) on Wednesday May 06 2009, @12:11AM (#27842089) Homepage

      I bet they have some kind of actual code from Blizzard, be it server software, client software, whatever. And they likely have the source to compile on their machines. So whatever game they use will probably be a direct clone of WoW.

      I bet their first expansion will be Flaming Crusades, and their second will be Wrath of the Zombie king.

      • Re: (Score:2, Insightful)

        by Anonymous Coward

        I bet they have some kind of actual code from Blizzard,

        I bet you don't have any proof of your accusations.
        You'r no better than SCO....

      • Re: (Score:2, Informative)

        by Anonymous Coward

        I bet their first expansion will be Flaming Crusades, and their second will be Wrath of the Zombie king.

        You should have done some research [slashdot.org] before coming up with the names.

      • I bet their first expansion will be Flaming Crusades, and their second will be Wrath of the Zombie king.

        You make it sound like these guys [wikipedia.org] have gotten into the game business.
        • Is it wrong that I would be much more interested in seeing their "Sunday School Musical" than "High School Musical 3"?
  • Haven't played in a while, but I didn't know about this. Now, hopefully the inflation hell that is gold farming will settle down prices and make it worth the time to farm.
    • This will not affect them at all. The version which was distributed by The9 was China only. The accounts and items/gold associated with them were not transferable to the US, EU, etc. servers.

      The gold sellers always have and still will continue to play other versions of the game NOT distributed by The9 in order to water down the in-game economies in these other regions. So they're most likely pointing and laughing at The9. The gold sellers don't care.

  • Dethroning WoW (Score:5, Interesting)

    by DreamsAreOkToo (1414963) on Tuesday May 05 2009, @11:54PM (#27842001)

    A lot of people have made the observation that it's basically impossible to raise the capital and perform the beta testing required to dethrone WoW. But all these factors aren't valid in China. Especially with their copyright laws. And the source code of WoW's servers...

    • Re: (Score:3, Insightful)

      Where'd you get the idea they have the WoW server source code?

      • Re: (Score:2, Interesting)

        by Anonymous Coward

        they did chinese language localization for WoW. they ran WoW servers on chinese hardware. they censored some parts of the story for WoW. they sent chinese programmers to the usa to custom fit parts of the story to chinese audiences. they were paid a shitload of money to partner on WoW. what makes you think they dont ?

        • Re:Dethroning WoW (Score:5, Insightful)

          by goodmanj (234846) on Wednesday May 06 2009, @02:00AM (#27842635)

          they did chinese language localization for WoW

          Localization that requires source code is bad localization.

          they censored some parts of the story for WoW

          Censors don't need to see the source.

          they sent chinese programmers to the usa to custom fit parts of the story to chinese audiences

          Story design that requires source code is bad story design.

          Every US corporation that isn't led by total idiots has figured out that if you make your widget in China, six months from now you're going to be competing against the factories you outsourced to. So if you don't want to be shot with your own pistol, you'd best keep your trade secrets out of China.

          Either that, or make a product with a 6-month lifetime. Blizzard, as it happens, does both. Paranoid control over IP, *plus* new expansions which render stolen IP obsolete.

          • Re: (Score:3, Informative)

            If the Chinese company is willing to completely disregard IP laws, a good reverse engineering, a good hooking of the various needed libs, even if only in binary form, could provide them with enough tools to make such a game. They probably already have the tools to modify every graphical part, every text part and every story from the game. All they have to do is change some menu screens, some IP addresses and to make "different but oh so similar" models and textures in the inimitable Chinese style.
              • This is all especially funny considering the fact that WoW is ultimately a knockoff itself.

                Nevermind the "pirates". You need to worry about the competing game studios.

          • I think many people have things the other way around.

            Content is king. Creating an alternative engine for existing artwork (and likely in WoW's case, scripted content) is a lot easier than creating new artwork from scratch for an existing engine.

            Even if they don't have server/client engine source, the sorts of things The9 was doing would require them to have the *content* and that's far more important than the engine source most likely.

            • Re:Dethroning WoW (Score:4, Insightful)

              by mooglez (795643) on Wednesday May 06 2009, @03:48AM (#27843099)

              This all assumes that the coders:

              1. Knew what good design was.
              2. Weren't told to ship ASAP and screw 'design'.

              We are talking about Blizzard here, not a random software house.

              they are famous for shipping late because they weren't happy enough with it yet.

              • Re: (Score:2, Interesting)

                Not to denigrate their programmers' skills, but in Blizzard's case the "shipping late because they're not happy with it" thing generally refers to gameplay, not necessarily to the portability or maintainability or extensibility or whatever of their code.

                Granted, not having easily extensible code for an MMO would be pretty stupid, and I'm pretty sure Blizzard is not stupid.

        • Re: (Score:2, Informative)

          Mainly because you wouldn't need any source code to do any of the localization. Not to say they wouldn't have access to development tools built for WoW or that they wouldn't have a very good idea how the game was put together internally.

          They might even be able to take the WoW engine and mod it heavily into a new game... but the core would still but the same under all of those changes. I doubt they could even change game mechanics. But maybe they don't want to... It would look like a new game but have the

        • what makes you think they dont ?

          That they aren't Blizzard Entertainment?

          None of what you mentioned need source code, and would just introduce huge risks.

    • Re: (Score:3, Interesting)

      A lot of people have made the observation that it's basically impossible to raise the capital and perform the beta testing required to dethrone WoW.

      Now Blizzard might have more capital than most; but I wouldn't underestimate the resources of Bioware and their partnership with LucasArts. Given speculating about how good Star wars - Old Republic will be is pure conjecture at this point; though if anyone is going to "dethrone" wow in any near future I reckon Bioware is as likely a candidate as any.

      • But first, someone would have to make a Star Wars game that doesn't suck, which hasn't been done since XvT. I say this as someone who spends many hours playing SW:BF II in spite of its many warts and limited play just because you get to do so much killin' and the play control is as good as it gets for a console FPS. Sure beats the living fuck out of Halo (incl. 2) in that regard.

    • But all these factors aren't valid in China. Especially with their copyright laws. And the source code of WoW's servers...

      Either they have seen the source code and may violate copyright laws (unlikely),
      OR the haven't so all that cloning would violate are software patents (if blizzard even had any) which aren't valid many places outside the US!

  • A terrible idea (Score:5, Interesting)

    by ShooterNeo (555040) on Tuesday May 05 2009, @11:55PM (#27842011)

    This is about the worst idea a Chinese firm could have. It's one thing to knock off a physical good where you have access to the factory that makes the goods, and the manufacturing process is well understood. See knockoff chinese cars, watches, etc.

    But, World of Warcraft is a gigantic software application. It probably has as many or more lines of code as any computer game ever created. It's been through years of testing and refinement, and has god knows how many hours invested into the artwork and graphics.

    Recreating all that from scratch, even if you have a working example to clone, is a huge financial blunder and a waste of resources.

    Note : I don't play WoW. My statements about it's internal complexity are based upon the fact that an MMORPG project is the biggest game project there is, with 5+ million lines of code. And WoW has a stupendously large budget, given the fact that the game charges customers over a billion dollars in subscription fees per year.

    That's more money than any Hollywood movie has ever taken in.

    One wonders what Blizzard does with it's cut of the revenue : in theory, they could use that money to create a WoW sequel that would be the most technically complex game ever made, with the best graphics and most sophisticated AI ever put in a computer game.

    • Re: (Score:3, Insightful)

      Remember that Chinese programmers can be hired for less than $400/month. The labor-hours part of your argument becomes worth a lot less after this factor is added in. And it doesn't have to be 100% as good as the real thing to steal a significant part of the customer base if priced accordingly.

      • Re: (Score:3, Interesting)

        Having a high volume of programmers won't necessarily result in a good product (or indeed any product at all). This isn't like building the 3 Gorges dam where you can overcome poor engineering and construction practices by simply using way more concrete.
        • Having any given number of programmers doesn't result in a good product; it is assumed there is proper project management in place if this copycat effort is a legitimate threat. Otherwise nevermind the entire article.

    • Re: (Score:3, Funny)

      by Anonymous Coward

      One wonders what Blizzard does with it's cut of the revenue : in theory, they could use that money to create a WoW sequel that would be the most technically complex game ever made, with the best graphics and most sophisticated AI ever put in a computer game.

      Or they could — and this is entirely blue-sky thinking, mind you — use said revenue to develop a theoretical sequel to StarCraft, an obscure RTS they made a few years back.

      And, unbeknown to many, Blizzard, back when they were a plucky, unknown company called "Blizzard Entertainment", put together a charming, though largely forgotten, duo of games under the "Diablo" name. Now, I know there's little chance you've heard of them (not many have), but from what I understand, they were sort of dungeon

    • Re: (Score:3, Insightful)

      What you're saying is true. But do keep in mind that if everyone always did the reasonable, rational thing, we'd not get a lot of the progress we've made over time. For example, I could take what you wrote above, and substitute, say, OS/360 [wikipedia.org] in there:

      OS/360 is a gigantic software application. It probably has as many or more lines of code as any computer program ever created. It's been through years of testing and refinement, and has god knows how many hours invested into the [whatever]. Recreating all that

    • > Blizzard ... could use that money to create a WoW sequel that would be the most technically complex game ever made, with the best graphics and most sophisticated AI ever put in a computer game.

      As Joel Spolsky points out, the worst mistake a software company can make is to rewrite software from scratch. There used to be argument that new code was better code because the programmers were building on what they learned from their first version. But in practice, old code is *tested* *working* code, far supe

    • Re:A terrible idea (Score:5, Insightful)

      by Anonymous Coward on Wednesday May 06 2009, @01:53AM (#27842611)

      I doubt that WoW is particularly huge based on lined of code. The quests basically all come from 1 template, the AI is non-existent and the whole thing is based on repetition. When playing, I get the feeling they're aiming at creating as much content as possible with as little coding as possible. Keeps the bugs down and speeds up content creation.

      Same goes for the art too, actually. They're using plenty of color swaps and similar recycling methods.

      • Re: (Score:2, Informative)

        by Anonymous Coward

        "the AI is non-existent"

        How about you try programming pathfinding around multiple corners (it's many orders of magnitude harder than simple homing), a threat system capable of handling hundreds of enemies and a half dozen boss abilities? Just because it's not the strategic thinking chess-playing type of AI does not mean it's anywhere near easy.

    • Re: (Score:2, Interesting)

      I don't think WOW has any spectacular code in it, it's all about the game design, story, tools and polish. That's what makes knock offs appealing, the code is cheap compared to other aspects of the game project. Having example ready and being satisfied with minimal changes and feature reductions will make whole thing orders of magnitude easier.

      When I was selling the game projects myself it was always hard to explain the customers that source code is not the most valuable asset. We needed to be able to reuse

    • I'm not sure that the kind of things you can determine from an extremely detailed familiarity with the system behavior are so worthless.

      The biggest expense in any really complicated project is either (a) effort expended on things you don't need or (b) effort expended to get things you overlooked done by yesterday. Having a punch list containing exactly the things that need to be done is a huge money saver. I've never played WoW, but I doubt there's anything particularly special about the AI or physics sim

  • by nomadic (141991) <nomadicworld@@@gmail...com> on Wednesday May 06 2009, @12:00AM (#27842039) Homepage
    You know, when you translate phrases from other languages you're allowed to make them grammatically sound. World of Fighting would have, presumably, the same meaning but actually not sound quite as ridiculous in English.
  • ... 'cause given the current state of copyright law in China, I'm pretty sure the Chinese government/legal system ain't gonna give a damn.

    • The Chinese interpretation of copyright is "you have the right to copy"...

    • How is cloning software a violation of copyright? or should OO.o developers be sued for violating ms copyright on producing an office suite that works with ms docs?

      • How is cloning software a violation of copyright? or should OO.o developers be sued for violating ms copyright on producing an office suite that works with ms docs?

        At least under United States law, there's a difference. Functional software like OpenOffice.org appears to fall cleanly under Lotus v. Borland. For entertainment works, on the other hand, U.S. precedents are mixed: KC Munchkin for Odyssey 2 [wikipedia.org] (clone of Namco's Pac-Man) was ruled infringing, but Data East's Fighter's History (clone of Capcom's Street Fighter II) wasn't. And I expect U.S. law to come into play once The9 tries to attract U.S. customers.

        • Why would The9 care about US customers? The majority of WoW's playerbase is in Asia anyway, and there are plenty of Asian MMORPGs with high subscriber numbers that aren't even on the US radar. They'll have plenty of customers merely by stripping out chunks of that and then they'll never have to worry about IP laws, trademarks or any of those annoying Western concepts like ideas having value.
  • and those kids won't play a fake WoW.

  • by Bottoms (1548585) on Wednesday May 06 2009, @01:33AM (#27842495)
    WOF? World of Fail - "were u cum 2 farm teh gLOLdz"
  • Ooh! (Score:5, Funny)

    by Greyfox (87712) on Wednesday May 06 2009, @01:43AM (#27842537) Homepage Journal
    I can't wait to create a character over there to farm and sell glod* all day and night! Time to pop out and buy an English to Not-Quite-Mandarin phrase book!

    * The World of Fight currency

  • by Opportunist (166417) on Wednesday May 06 2009, @02:00AM (#27842639)

    This just in, yet another MMO mimicking WoW in the making. Film at 11.

  • by Drakkenmensch (1255800) on Wednesday May 06 2009, @07:39AM (#27844073)
    Good luck with that. It's worked so well in the past for everyone whose games I've seen land in the discount clearance bin shortly before the servers shut down for good.
  • Come on, Slashdot!

    The first rule of World of Fight is that nobody talks about World of Fight.