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EA Aiming For 50% Innovation
Posted by
Zonk
on Fri May 19, '06 01:51 PM
from the i-half-care dept.
from the i-half-care dept.
Talking to 'The Street.com' EA Worldwide Studios president Paul Lee gets grilled on game delays and industry stagnation, and reaffirms EA's commitment to new IP. From the article: "There [have] been countless games in our industry that have looked great and didn't play particularly well. Going forward, there's going to be a lot of me-too products that look great -- because they all look great -- that aren't necessarily going to do great. But if you take a look at what we have -- you know, Spore is innovative game-play, and at the same time it's got great graphics. And I think that's what really knocks it out of the park. Innovative game-play helps drive [the cause] of gaming. And if you can do that, and you can have great graphics, I think that the market is bigger than just having one of the two."
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You had me reading at Spore
(Score:4, Interesting)(http://www.users.qwest.net/~waffleck-asch/ | Last Journal: Monday November 20, @02:37PM)
It's the games. Seriously, I don't care how the investors think about it. I was looking at investing in EA or Nintendo, but after reading this I just don't think they get it and will miss the wave that will dominate gaming for the next two years.
I'll still buy Spore and other Will Wright projects, of course.
yeah ok Spore's knocking it out of the park
(Score:4, Insightful)(http://fringles.blogspot.com/)
And it has a very great danger of doing a whole bunch of stuff Not Very Well. Sort of reminds me of City of Heroes, in everything I've seen about it - great costume designer (creature creator) but the gameplay doesn't live up to it.
Naturally, this speculation isn't that valid as I haven't played it either. But I'm not asserting it's "knocking it out of the park" or even that it will fail. I am simply skeptical that it's going to be the Only Game I Ever Play because of all the uniquely combined elements.
Spore is going to suck
(Score:5, Funny)It's very simple, he appeared on the cover of Wired.
Push technology, SEGA, Smell-o-Vision over IP, the New Economy, Newt Gingritch, all cratered after appearing on the cover of Wired. It's sort of a Karmic slashdotting effect.
From the sounds of TFA...
(Score:4, Insightful)(http://bluemeep.deviantart.com/)
It sounds to me like the basic premise for their 'innovations' is that they plan on tacking GTA-style emergent gameplay onto ever title they can. Granted, it's a nice touch in certain titles but for God's sake, don't just shove it into games where it has no purpose. Going from one marketing gimmick (yearly sequels) to another (go wherever, do whatever) just because your original tactic is failing miserably doesn't make you save any face in my book.
Title is bizarre
(Score:4, Informative)Great...
(Score:1)(http://www.eclipsor.com/ | Last Journal: Wednesday June 21, @09:26PM)
This is almost as good as naming a directory '-rf'.
An innovation quota!
(Score:5, Funny)(http://www.electric-escape.net/)
"Johnson, you're not innovating enough! You gotta get your innovation up another 8% by the end of the month, or I'm kicking you back down to playtesting!"
ea: please remake duck hunt
(Score:2, Funny)Re:ea: please remake duck hunt
(Score:4, Informative)Did anyone else...
(Score:5, Funny)It's not just seeing "EA" and "innovation" in the same sentence, it's the fact they seem to be aiming for a specific percentage of "innovation" in their games. It all seems very accountanty.
Developer: I've got this great new idea for our game! It'll be revolutionary!
Boss: Sorry, I'm not sure if we've got enough innovation left in our budget for revolutionary, can you scale it down to a neat twist on an existing idea?
Title should surely read,
(Score:1)Novel idea for them
(Score:2)(http://www.codemonkeyramblings.com/)
what?
(Score:2)(http://www.zembek.net/)
who wrote this crap? Maybe it's just this headache I have but this article seemed practically unreadable.
Innovation out of EA?
(Score:1)Innovative Hockey
(Score:2)(http://www.hiredgoons.ca/)
EA's upcoming innovative titles
(Score:5, Funny)(http://demodulated.blogspot.com/ | Last Journal: Thursday January 05, @01:38PM)
- American Mcgee's NHL 2007
- Madden 007 2007: Goldenpunt
- Lord Of the Sims: Hobbit Date
- Harry Potter and the Milking of Franchise
- Need for Medal of Honor: Third Reich Racing
- The Burbz: Virtual Emo
- Burnout Soviet Russia: Cars Blow Up You!
- Lord of the Rings: Street
- Command and Conquer: Dubya vs. Everybody
And of course,Re:EA's upcoming innovative titles
(Score:5, Funny)Original version
Gandalf: I am the servant of the scret flame... (yeah, I don't know the whole quote, so sue me)
Gandalf: Thou shalt not pass!
Street Version
Gandalf: Yo I am one nasty nigga. I'm OG foo'. You don wan nonna dis
Gandalf: Now get to steppin biyatch.
50% Innovation is really...
(Score:3, Insightful)(http://www.randominnovation.com/)
Half empty, half full - ad naseum.
What's 50% Innovation?
(Score:1)(http://mattslater.com/)
Where the Problem Lies
(Score:1)Hmm...
(Score:4, Funny)(http://hoodlumzproductions.com/)
Innovation
(Score:1)(http://www.eelke.com/)
50% increase is easy...
(Score:2, Insightful)(http://finchworld.hopto.org/)
Hm...
(Score:2, Funny)Like, why 50%? We don't need that much. They could cut it down to, say, 38.3% Innovation, 90% profit whoring.
Note: The discrepancy in the numbers is best explain by the same math that convinces EA they make a profit.
New properites != Innovation!
(Score:2)(http://www.hiddenglade.com/threesecond/)
It'd be nice if EA actually backed some new ideas besides those by Will Wright (apparently the only employee of the company to retain his soul). But because the company, back in their 8-bit computer days, were the publishers of so many wonderful creations, I have to rate the company as having a net deficit in the wonder-and-goodness department until they at least get back to that level.
Electronic Arts was hot stuff once. I doubt we'll ever see it at that level again.
An Alternative
(Score:1)(http://broessel.redirectme.net/)