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The Almighty Buck Entertainment Games

Sammy Buys Shares, Angling For Sega Takeover 32

Posted by simoniker
from the monday-morning-excitement dept.
cdneng2 writes "Following failed merger talks earlier this year, it seems like game developer/pachinko giant Sammy has made a bid to acquire 22.4% of Sega shares. Sega's former parent company CSK sold its shares to Sammy, Japan's largest pachinko machine maker, who also has a game development subsidiary. The article mentions: 'Sega managed to rebuff its most enthusiastic suitors [including Namco, possibly EA, Microsoft] in a determined effort to remain independent', but it seems their efforts may be failing. The piece also notes: 'Sega officials are believed to have been particularly unhappy about a merger with Sammy due to the shady image of the pachinko industry in Japan'."
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Sammy Buys Shares, Angling For Sega Takeover

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