Slashdot is powered by your submissions, so send in your scoop

 



Forgot your password?
typodupeerror
×
Businesses Entertainment Games

Ubisoft CEO Speaks out Against EA Move 365

Gamespot is reporting that Ubisoft CEO Yves Guillemot has spoken out against EA's "hostile action". From the article: "Considering the industry practice of communicating informally about such decisions, we were disappointed, to say the very least, that EA chose not to inform us of their specific plans beforehand." Further, Voodoo Extreme is reporting that a financial report may suggest the French government is going to assist Ubisoft in staying out from under EA's thumb.
This discussion has been archived. No new comments can be posted.

Ubisoft CEO Speaks out Against EA Move

Comments Filter:
  • by leonmergen ( 807379 ) * <lmergenNO@SPAMgmail.com> on Thursday December 30, 2004 @01:27PM (#11220000) Homepage

    Due to very irritating interstitial advertisements, here is the text of the second article:

    French Government To Protect Ubisoft From EA?

    December 30, 2004 - An AFX Financial report suggests that the French government may take steps to protect Ubisoft from acquisition by EA, should they decide to expand their 19.9% ownership:

    The heads of the studios fear that a purchase of Ubisoft by EA would lead to the disappearance of the last decision making centre in France for the video games industry, La Tribune added.

    Ubisoft said last night it is not in talks 'at present' with EA about the US company's recent purchase of a stake. 'In light of recent news spread by the press, Ubisofts board of directors reiterates that, in the absence of information from Electronic Arts regarding its intentions, the latter's acquisition of 19.9 pct of the groups capital is unsolicited and currently considered as hostile,' the company said.

    Les Echos newspaper reported yesterday that Ubisoft will gather together some of its largest shareholders next week in a bid to convince them not to throw their weight behind EA.

    -- Andrew Burnes

  • Re:WTO? (Score:3, Informative)

    by rtaylor ( 70602 ) on Thursday December 30, 2004 @01:39PM (#11220153) Homepage
    Isn't government interference a violation of France's WTO agreement?

    Not if they play by the same rules as everyone else. They're looking to expand their ownership of the firm -- presumably so they have more control of the board and can reject the offer.
  • by Anonymous Coward on Thursday December 30, 2004 @01:41PM (#11220164)
    Eh.. you don't get what a hostile acquisition is? It's not terribly complex, basically EA went under the table and acquired 20% of a competing shop's stock. Generally they will let them know what's going on before hand. The fact that they were hush about it is an indicication that they are attempting to acquire a 50.1% or greater stake in the company, thus gaining a controlling majority and initiating a "hostile takeover".

    There's a bunch of nuances involved with the whole thing, but thats the "for dummies" version.

    Naturally this is concerning to the precarious French government as they would lose their primary stake in the game industry to a US company.
  • First on the ball!!! (Score:3, Informative)

    by rathehun ( 818491 ) on Thursday December 30, 2004 @01:50PM (#11220260) Homepage
    Ubisoft CEO Yves Guillemot speaks his mind on the EA deal
    With Electronic Arts the new owner of almost 20 percent of Ubisoft, you might expect that company's leader to wobble a bit in the unexpected limelight. Yves Guillemot does anything but.

    Just five days before Christmas, with many game industry staffers already on vacation, Electronic Arts dropped an explosive bit of news on the wires. In a short press release, it acknowledged having purchased an estimated $85-$100 million worth of Ubisoft shares.

    The move--a surprise to the vast majority of industry observers--gave it a 19.9 percent ownership position in one of its most daunting competitors. Wedbush Morgan senior analyst Michael Pachter told GameSpot, "I think EA is interested in Ubisoft's development talent and in its Gameloft investment [in wireless games]."

    But is that all? "I don't know if EA wants to take them out," Pachter said, "but given that Ubi has a pretty strong set of licenses and great development--with a more Euro-centric sales profile--it's a combination that makes sense from EA's perspective."

    Pachter clearly assesed the stock acquisition as something less benign than how EA had earlier portrayed it. "EA is not in the business of making passive investments in public companies," Pachter concluded.

    Regardless of its motives, the builders of famous franchises that include Madden and Medal of Honor now own a block of Ubisoft shares second in size only to the chunk owned by the company's founders, one of whom is its CEO and president, Yves Guillemot.

    We spoke to Guillemot shortly after the transaction was announced.

    GameSpot: Yves, to most observers, EA and Ubisoft are arch rivals who compete for market share, mind share, shelf space, and talent. It's hard to believe the two parties can work toward common goals. Assuming all regulatory issues are cleared, your board of directors will have to acknowledge EA's wishes as they might other shareholder's. How do you expect this marriage to get on?

    Yves Guillemot: Although EA and Ubisoft are both leading game publishers, I wouldn't say we are arch rivals. All players in the industry compete for market share, shelf space, and talent, but as the past few months have shown, the market is growing, and the more outstanding titles that hit the shelves, the more the market grows. So getting great games out there is a common goal that all publishers share.

    GS: So how do you read the move by Electronic Arts?

    YG: I have stated on the record that I view this action on the part of EA as hostile.

    GS: Do you see malevolence at its core?

    YG: Until we have further information we cannot say what EA's goals might be.

    GS: How does having EA as a shareholder affect the issue of disclosure, specifically company strategy?

    YG: In terms of the company's confidential strategy, that information is not provided to any of our shareholders. This has always been our policy, and we have consistently shown ourselves worthy of the confidence of our shareholders.

    GS: Are there remaining shares of the company that are vulnerable to acquisition by Electronic Arts, and if so, is Ubisoft management considering options if EA were to become a majority shareholder?

    YG: Ubisoft is a publicly traded company, with 22.8 percent of its voting rights held by the company's founders. Of the remaining capital publicly held, 13 percent of voting rights are in the hands of financial institutions and 44.5 percent are in the hands of small shareholders. The management is studying all its options under several different scenarios.

    GS: Given this twist in the company's timeline, what does the future hold for Ubisoft?

    YG: For the immediate future, we are still looking forward to a record-breaking fourth quarter, with the release of several titles which you [in the press] also seem to be eagerly anticipating.

    GS: What about the long-term outlook?

    YG: When looking at the longer-term, our only concern is the
  • by SilentChris ( 452960 ) on Thursday December 30, 2004 @01:56PM (#11220319) Homepage
    No one said anything about the government buying back the company. All they have to do is allow Ubisoft to buy back its own shares from the public (which is perfectly legal), which would prevent EA from getting its hands on 50%. Simple.
  • by Chairboy ( 88841 ) on Thursday December 30, 2004 @02:08PM (#11220433) Homepage
    That's not... entirely... accurate. Specifically, the US government has placed purchase orders for airplanes from Boeing. This is somewhat different from the welfare that Airbus has received in the form of 'no pay back' grants with no expectation that they provide anything in return except 'jobs'.
  • Re:WTO? (Score:2, Informative)

    by bikiniAtoll ( 442292 ) on Thursday December 30, 2004 @02:20PM (#11220563)
    Google about the softwood lumber dispute with Canada. The US continues to impose duties despite the WTO repeatedly ruling in favour of Canada.

    As to whether or not that counts as "major"...
  • Re:WTO? (Score:4, Informative)

    by The Analog Kid ( 565327 ) on Thursday December 30, 2004 @02:42PM (#11220758)
    What major WTO policies has the USA violated?

    The Byrd Amendment.
  • by Frostalicious ( 657235 ) on Thursday December 30, 2004 @02:48PM (#11220806) Journal
    Sorry something about french and engineering in the same concept just eludes me.

    Yeah, you better send that green statue in NY harbor back to France, before it topples over.
  • Re:Irrelevant? (Score:3, Informative)

    by robson ( 60067 ) on Thursday December 30, 2004 @06:11PM (#11222612)
    Napoleon came after the revolution. Don't try to tell me he was all about surrendering. Bad guy? yes. Pussy? no.

    And yet, Napoleon's goal (independent of his method) was to overthrow tyranny and spread the spirit of the French Revolution throughout Europe. Interesting to look at this in a modern context, eh?

Do you suffer painful elimination? -- Don Knuth, "Structured Programming with Gotos"

Working...