How 'Games for Windows' Will Change PC Gaming 392
Joystiq has a short piece up talking with Windows (GFW) Marketing Director Kevin Unangst and PR Manager Michael Wolf about the future of the 'Games for Windows' initiative. With the launch of Vista, Microsoft is making a big push to turn PC games into a 'console-like' cohesive brand. Instead of relying on the good name of individual publishers to sell titles, Redmond is requiring that all titles use similar packaging and a distinctive logo. Along with the new gamer-centric features in Vista, and the tie-in to Xbox 360 with 'Live Anywhere', this is meant to reinvigorate the PC games market for the sometimes not-so-savvy consumer. From the article: "By making gaming a priority in the Vista experience, Microsoft is molding a powerful pairing of the Games for Windows and Xbox 360 brands. To some extent, this is based on a hope that Live Anywhere will be embraced by GFW developers and publishers, pulling Xbox Live (and your Gamertag) outside of the 'Box, in turn encouraging an unrivaled virtual community. But there are simpler touches that also spark our interest. For example, start up Vista's Minesweeper, connect your 360 controller, and enjoy a subtle rumble each time you slip up. It's the melding with the familiar that will drive new and lost consumers to the Games for Windows brand."
If they can pull it off... (Score:2, Interesting)
I don't know if this is gonna change much... (Score:3, Interesting)
Re:oh boy (Score:4, Interesting)
Considering how few consumers want Vista (Score:3, Interesting)
True, 2007 will not be the Year of Desktop Linux, but that's only because most people who won't buy Vista have no need to replace their old computers yet. Most of us will be moving games onto Mac or consoles, and abandoning the Windows desktop or laptop.
Re:Hey Sony, Nintendo, and Apple, Listen Up! (Score:3, Interesting)
the thing is, everyone wants to be M$ with regards to the OS and game market, they all want to lock people in so that they can't leave.
Sure they do, but if they're trying it while going up against a company that has a monopoly they can leverage they'll lose. Sony is part of a cartel and has some leverage to bring to bear. Apple has a near monopoly on iPods they can exploit (and nothing to lose from interoperability). Even so, unless they work together to take shares in a competitive market, they'll fall further and further behind as isolationist entities.
Even the nice guys of the market won't open up everything. Just leave those damn closed source games for PCs
They don't need to open up very much at all, simply to collaborate on an open standard toolset. None of them have a lot to lose by this and mostly they keep technologies closed out of reflexive secrecy.
Re:New and lost? (Score:3, Interesting)
-GiH
Re:Changes little (Score:2, Interesting)
Re:If they can pull it off... (Score:3, Interesting)
Gaming 10 years ago (specifically for Windows) had online communities. Remember DOOM? Duke Nukem? The Star Wars games?
When IE4 hit the playing field, coupled with the Zone (the MS online community) it was a booming community.
This is just market spin to keep mindset so that the Windows platform is synonymous with games and gamers will not venture off elsewhere.
The casual gamer does not care what platform he plays on. He cares only if his chess game will work.
360 Controller Requirement (Score:1, Interesting)
Ultimately while this seems like its a bold new push for windows games, in reality I can see this reduce the distinctiveness of PC games against 360 games (the control method) and hence push more people onto the cheaper wholely owned microsoft platform
Re:Changes little (Score:4, Interesting)
Why feel the need to hate Microsoft so much? (Score:5, Interesting)
Hardware Rating (Score:5, Interesting)
Re:oh boy (Score:2, Interesting)
Familiar (Score:3, Interesting)
"Games for Windows."
Looks like they're really the same thing. And the summary is wrong. Redmond isn't forcing anything. If you want to have the GFW brand on your package you have to follow a set of rules, just like Designed For Windows 95. And I can still release a game for the PC that is whatever I want rules be damned. I won't get the GFW banner but MS can't stop me from releasing my game.
reinvigorate the PC games market my ass... (Score:3, Interesting)
Case in point (this experience is from 01, 2006. Maybe Microsoft has changed since then),
Atari ships DX9 with Roller Coaster Tycoon Gold. It won't work under Windows 98SE/2000 with the latest Nvidia card without DX9c. Atari states the can't provide the update, you need it from Microsoft. Microsoft refuses to let you download the DX9c update because its WGA spyware thinks my original Win2000/Win98 systems are stolen. I've tried it several different boxes with different (unregistered) store bought copies of Win2k and Win98SE. All failed the WGA spyware check.
Thats OK though, all our new kid games are for the PS2/Gamecube (and Wii soon). All the new purchased PC (PC means personal computer for the Microsoft folks) games are for Linux, I bought 8 games this year.
So much for Win32/DirectX being compatible accross different Microsoft platforms.
And Microsoft wonders why thier entertainment division revenue is flat. Its called treating your customers like shit.
Enjoy,
Re:If they can pull it off... (Score:4, Interesting)
Windows made my life much easier in terms of game playing. Patching games is a whole different problem and comes down to how developers handle patches. Some of them have a clue and get it right most of the time, but some of them are STILL utterly clueless. Some of them expect you to download a 500mb patch for a minor version update. Some of them expect you to pick between 8 different updates from various previous versions for a 2mb patch. Augh!
Re:New and lost? (Score:3, Interesting)
Re:oh boy (Score:3, Interesting)
MS and Vista can kiss my shiny red babboon ass (Score:3, Interesting)
Gettng a PC rigged out for games is kinda pricey, every year or two I gotta get a new video card or sit in the back of the bus, and they're still not as fun as most console games. PC games tend to be solitary. Even when you're playing with others, you're alone. (Yes, I'm discounting the lan party, due to the microscopic size of that subculture)
I'll just do without the games I can't play on a console.
Anyway, this coming from somebody who has already spent far far too much of my life and money on PC gaming.
Re:this is just an extortion scheme (Score:3, Interesting)
MS isnt forcing them to pay a logo fee. This is about simplifying hardware requirements. If you RTFA you will see that this is a system where your pc is given a ranking out of five stars that denotes what its capabilities are. That way when you go to the store you dont have to know anything about how much memory you have, what video card you have, the size of your L2 cache, etc.
This helps game developers a great deal because it means that people can buy games with confidence that they will work. A lot of folks have been turned off to pc games in the past because they got home after shelling out fifty bucks for a game and realized it wasnt playable with only 512 megs of memory or whatever.
Of course slashdotters didnt fail to put a negative spin on this with some lame conspiracy about how they are forcing their brand onto developers. And the conspiracy doesnt even make sense, those boxes ALREADY say that the game requires MS Windows.
Re:New and lost? (Score:4, Interesting)
$1 per game ring any bells...
There's no more reason console developers should get it than games designed for directX.
It's going to take about 2-3 years before they'll be able to sensibly enforce it.
2-3 years after that the golden age of linux gaming can begin.
oh my, does this mean? (Score:2, Interesting)
Re:New and lost? (Score:4, Interesting)
And it costs money.
Live doesn't make sense for MMORPGs. It doesn't make sense for modders. It doesn't make sense for those of us that don't trust Microsoft. It doesn't make sense for those of us over the age of 14 seeking mature gaming companions.
It might be easy; that doesn't make it good.
Re:New and lost? (Score:3, Interesting)
Not exactly a golden age, but it definitely increases the chance of a given game being ported.