E3 Renamed Entertainment for All Expo

Next Generation is reporting that what-was-once E3, and what could have been the 'GamePro Expo', has now been renamed to the Entertainment for All expo. 'E For All', for short, will feature an open door policy: all you have to do to get in is pay the $100 admittance fee. From the article: "E for All will be held at the L.A.C.C. October 18-20, 2007, just as the holiday gift-buying season ramps up. Attendees will be able to buy exhibitors' products from the show floor. Dolaher wasn't yet ready to announce exactly which companies are participating as contracts are being worked out. Other highlights at the event will include hands-on opportunities to try out the latest games and gadgets, videogame tourneys, a job fair and 'family-friendly offerings.'"

Not abbreviated enough

[valintin]

What they are really saying is that E3 is now E4.

Some research...

[Warbringer87]

E3 hasn't been "renamed", it will still take place in hotels, etc, being a "closed" affair. (Read here for more [e3insider.com])

Another organization has now created something that will be called "E for All" It is run by IDG, not by the ESA, but it does have the ESA's endorsement. (That is here. [idgworldexpo.com])

Just to make things clearer for people.