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PC Games (Games) Games

Game Devs On the Future of PC Gaming 375

Shacknews wraps up a developer panel at PAX East discussing the future of gaming on the PC. They cover topics including DRM, digital download platforms and cloud-based gaming services. "Joe Kreiner of Terminal Reality: 'If you look at it from a giant publisher perspective, then the numbers on the PC just really don't make financial sense for you to bother with it. But if you start out with the mindset — you know, you're targeting that group, you make a niched product that's going [to] do well, if you look at a lot of the titles on Steam, Torchlight's a really good example — as long as you know that's your audience to begin with, and you make something inside of a budget that you know you're going to be selling those kinds of numbers, you can be very successful. I think it just takes a targeted developer. ... There is no [PC] platform, really. It's just a mish-mosh of hardware, an operating system that kind of supports games. The problem with that platform is, there's no standards and piracy is rampant, so why would we want to make a video game for that platform unless you had some sort of draconian DRM thing to keep it from being stolen?"
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Game Devs On the Future of PC Gaming

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  • by gweihir ( 88907 ) on Tuesday April 06, 2010 @06:45AM (#31746148)

    News to me. And it costs money and angers customers. I already know several people that will wait for the last UBI games to be cracked, instead of buying them as they had planned.

    Don't forget that the current higher initial sales for some draconian DRM is due to a) people not knowing about the restrictions they are getting and b) crackers till having to adjust to the technology. I expect in the end it will result in huge losses. Personally, I will not play titles that phone home and my experience with one of those that do it optionally (Mass Effect 2) was that when trying the online thing (required for DLC), it failed to run. Had to reinstall it and play without online connection. Seeing how people have problems with the Settlers 7 and AC2, I expect they will wise up.

  • Re:Piracy (Score:2, Interesting)

    by nataflux ( 1733716 ) on Tuesday April 06, 2010 @06:48AM (#31746162)
    So essentially this would require developers to go out on a limb and almost invent a new type of online experience, we have our mmorpgs, and we have our first person shooters. The mmo is protected by subscriptions, where the first person shooter is not, obviously you can't charge people a monthly fee to play a first person shooter in its current format, but why not instead take the campaign content and put it in an online mmo format, then charge a flat fee for the game as well as a subscription. There aren't many games like this, although a more recent one such as Global Agenda comes to mind. I really can't say that the pirating is not happening, because it is, even games that require steam have been cracked for people to play the campaign content for free. I think the best commonground solution would be to tell your story in an online world, similar to how guild wars handled story progression and massively multiplayer features, then require a subscription, because it then becomes a point where buying the software is irrelevant, and its all about a subscription, add more content through patches, and you have a steady userbase.
  • Not a problem (Score:4, Interesting)

    by Thanshin ( 1188877 ) on Tuesday April 06, 2010 @06:51AM (#31746172)

    It looks to only be a problem for highly expensive productions.

    Smaller games that start giving benefits after some thousand sales will thrive on a market devoid of big fishes.

    Which is fine by me.

  • Console Piracy (Score:3, Interesting)

    by Aladrin ( 926209 ) on Tuesday April 06, 2010 @06:56AM (#31746190)

    So by that logic, they shouldn't bother to make games for PS2, 360, PSP, DS... Or basically any system except the PS3. And you can soon mark the PS3 off that map since Sony has waived the red flag in front of hackers' eyes.

    Those systems are pirated as much or more than PC games are pirated, and it's just as easy. (Easier, for some, like PSP and DS.)

  • by Anonymous Coward on Tuesday April 06, 2010 @06:59AM (#31746200)

    removing DRM will increase your sales

    An anecdotal statement (and indeed one which is likely false, people pirate games because they don't want to pay for them not because of the DRM system - with the exception of one or two titles) is not proof to the level that can be used in a commercial decision.

    Also of note is that DRM is mostly to stop people just burning copies of disks for their friends rather then the hardcore torrent freaks, it is only in more recent titles where torrenting has become more accessible where the losses have justified much more rigorous DRM measures.

    I currently use a subscription service for my gaming, I pay less then the cost of a single game per month and I get most of the recent titles (+1 month from initial release). I think the subscription cloud service is something that will dramatically change the DRM situation and make PC gaming both more attractive and more accessible, no more multi-thousand dollar rigs each year.

  • Some of the... (Score:3, Interesting)

    by blahplusplus ( 757119 ) on Tuesday April 06, 2010 @07:14AM (#31746268)

    ... comments are laughable. PC games sell less simply because Microsoft pushed the Xbox so hard and a lot of PC gamers left for console land. Now PC's get ports mainly of console titles except titles that are extremely hard to do on consoles without taking away from the game itself.

    But either way developers are the only one's to blame here. Does anyone think Starcraft 2 or diablo 3 is not going to sell well?

    What about the battlefield games? I'm certain the did just fine on PC. These guys are talking about the PC without noticing that the games that sell on the PC are _good games_. PC players don't like putting up with unfinished buggy crap, how many unfinished or broken games have dev's been releasing lately? A hell of a lot.

    The real issue is that developers painted themselves into a corner chasing hardware and graphics if you take development costs from 10-13 years ago and compare it to today there is a HUGE increase. Developers need therefore to focus on development processes that reduce their costs and not blaming piracy.

    Piracy is an excuse bad developers use because bad developers are so used to getting money for shitty games on consoles where bad games tend to sell giving developers a false impression of the quality of their games.

    We can all rattle off a whole list of unfinished games over the past 5 years released on PC. Another problem is DRM and game costs, if you're game is going to have DRM that means I'm not going to pay $50 for something that will be broken and unsupported 10 years from now.

    Lots of old DRM less games can be run offline, the same can't be said about DRM'd games. The industry wants to moved to a forced obsolescence model where no one owns their games and they have total control and it's sickening.

    Game servers for old games in console land were shut down, why exactly should we believe developers promises that they will un-drm their game? Quite frankly someone needs to sue the industry. If I want to play a game 10 years from now unconnected from the net and the data-mining anti-privacy mothership I have every right to.

  • by tepples ( 727027 ) <tepples.gmail@com> on Tuesday April 06, 2010 @07:18AM (#31746278) Homepage Journal
    The article wasn't terrible for a change, as the commentators didn't ignore indie games outright. But a couple things stuck out at me:

    John Abercrombie: "I think there's just too many options out there, honestly. Too many options for people to buy. With the consoles, there's just one. You just go to the store and buy the one."

    So would that one be PS3, Xbox 360, or Wii? At least PC games are supposed to run on both NVIDIA graphics and ATI graphics.

    John Abercrombie: "I think browser-based games are really cool...you don't need a PC, you just have something that has a browser. That way, people who were targeting PC or multiple configurations on PC before can just target a browser."

    With or without the DOM event model? With or without SVG? With or without HTML5 Canvas? With or without HTML5 Audio? With or without Flash? With or without Java?

    Joe Kreiner: "Most of the innovation right now, console-side, is designed around a living room environment. That's not typically where you have your PC."

    So you ignore the entire home theater PC market, which has grown since HDTVs displaced SDTVs in stores.

  • by Sycraft-fu ( 314770 ) on Tuesday April 06, 2010 @07:23AM (#31746300)

    "Oh if you look at the numbers PC games just aren't worth it for big publishers!"

    Really? Then why the fuck do they bother? Since about the beginning of 2010 we've seen the release of:

    Dark Void
    Mass Effect 2
    Startrek Online (only for PC)
    STALKER Call of Pripyat (only for PC)
    Bioshock 2
    Napoleon: Total War (only for PC)
    Supreme Commander 2
    Battlefield: Bad Company 2
    Assassin's Creed II
    Warhammer 40,000: Dawn of War II - Chaos Rising (only for PC)
    Command and Conquer 4: Tiberian Twilight (only for PC)
    Metro 2033
    Dragon Age Origins: Awakening
    Settlers 7: Path to a Kingdom (only for PC/Mac)
    Just Cause 2

    This is just a list of titles from major publishers, doesn't count any indy games or the like. Now I notice a few things about this list. I notice it is quite a few games, I notice that it includes major titles also on the consoles, and I notice that it has major titles that are PC one. Also some of these titles (like Metro 2033) are enhanced for the PC, meaning you get better graphics or the like on the PC version. That tells me that the PC is NOT a minor platform that "Doesn't make sense" for big publishers. Tells me it is still a big platform.

    In fact, as far as I have seen, PC game revenues are still the largest out there. They are bigger than any single console platform. They aren't bigger than all consoles combined, of course, but then you wouldn't expect that. Each console is a separate platform, and the PC is separate. Of those, the PC seems to have the highest revenues.

    The fact that big, expensive, games keep coming out for the PC, in particular from studios that also publish console titles (like EA and SEGA) tells you that indeed the PC is very worth it to publish for. If it weren't, they wouldn't.

    Remember it is real simple: You take all your costs to make something, all the development, support, staff and so on, call that X. You then take all the money you bring in selling that, call that Y. If Y is bigger than X by a non-trivial amount, say 10% or more, then it is worth doing. You are making a profit, and that's what matters.

    These people who think that piracy is "killing" the platform need to tie a can on it. It is clearly not. To me it smacks of the same thing Hollywood loves to do when all movies "lose money" on paper and they cry and whine, yet keep releasing them apace. Tells me that there is no small amount of BS going on.

  • Re:Exclusives (Score:3, Interesting)

    by apharmdq ( 219181 ) on Tuesday April 06, 2010 @07:25AM (#31746308)

    Agreed. All the major PC games I purchased last year were PC exclusives, with the exception of Dragon Age. (And even there I was rather disappointed with some of the consolized design decisions, though it did do better than most of the other PC ports out there.) Companies like Stardock, Valve, and Blizzard prove that profits can be made in the PC gaming sector. (I don't even like most Blizzard games, but I'm glad they still support PC gamers, so I may consider giving them my money in support.)

    Indie games are starting to really come to their own on PC, since it is an unrivaled platform for developing and distributing, especially since the profit margins for selling in the PC marketplace are so much better than something like XBLA. Plus there are tons of free games that are amazing as well. This past year I've spent more money on indie games than on big budget games alone.

    I think the main issue for big-name developers is that they force themselves into huge budgets, trying to make games with hyper-realistic graphics, famous voice actors, etc. They just end up being so expensive that the only way to make a good profit on the game is to have big sales, and at the moment, consoles do indeed sell more because they're more accessible on a mass market scale. However, to have big sales, the game not only has to look good, but to appeal to the general gamer population, which means watering it down to be generic enough that a large amount of people will buy it. The result is a bland and uninteresting game with overblown production values.

    The perfect example of where PC developers should be going is Sins of a Solar Empire. During development, the budget was limited, resulting in a game with slightly lower production values, but something that still looked fantastic, and as an added plus it ran on a wide variety of machines. Plus the core concepts of the game were still there, and while this focus meant that the game wouldn't appeal to the entire gaming population, it did appeal to a significant group. Add to the mix a lack of DRM, and there you have a game that was a dream for many PC players. The results show in the profit margins, which are higher than many of the large budget games out there. Granted you have beasts like Modern Warfare 2, but how many other big-budget games sell anywhere near as well?

    And then there is the lock-in that a gamer experiences with console games. If the company decides to stop supporting the game, you just can't play anymore. (See Halo 1 and 2 on the XBox, and the whole slew of EA titles that lost support.) Meanwhile, I recently reinstalled Descent 2, a 15 year old game, and found a fairly active online community that still plays. (To say nothing of the Quake community.)

    In any case, I've always been a PC gamer, have never had a console, and plan on staying that way for a long time to come.

  • Re:Piracy (Score:3, Interesting)

    by The MAZZTer ( 911996 ) <.moc.liamg. .ta. .tzzagem.> on Tuesday April 06, 2010 @08:37AM (#31746730) Homepage

    Not just Multiplayer, but anything valuable in the cloud is difficult if not impossible to replicate with piracy, since that is code the user never has so any pirates need to code something from scratch, and it probably won't be as good or as functional. This is basically Steam's approach. Your games are tied to the Steam platform and your Steam account and Steam must be running to play the games, BUT you get integrated community features and im, automatic patching, automatic download and silent installing, integrated server browser, Steamworks (integrates third party games with Steam, including achievements support and Steam Cloud), Steam Cloud (saved games, config keybindings, etc in the cloud that get synced with any of your PCs), the ability to download and play your games on any PC without having to carry around CDs/DVDs, the ability to burn your own install DVDs if you DO prefer that approach, high quality trailers, free game demos, organization of your games via grouping and adding custom shortcuts to Steam, voice chat, group chatrooms, management of downloaded content such as pausing/inhibiting automatic downloads defragmenting on disk files, deleting games, verifying game file integrity, the ability to buy games online and begin downloading the fully-patched versions immediately, and playing them soon after once they finish. Oh, and the occasional access to Steam client and Valve game patch betas. And this is just advantages over NON-DRMd games not sold on Steam, I haven't even touched on the advantages over other forms of DRM, such as unlimited installs or the ability to play a game without needing the CD, despite all the content being locally installed.

  • by mcnazar ( 1231382 ) on Tuesday April 06, 2010 @08:39AM (#31746752)

    I know this might come across as flame bait... but please bear with me.

    I firmly believe that Microsoft has had a big hand in killing off PC gaming, despite having a big hand in standardising 3D APIs; hands up here who remembers the first 3DFX and Rendition Verite cards... each had their own APIs. It was a mess until DirectX came along...

    Then Microsoft goes and kills it all with shenanigans such as making Halo 2 DX10 (and Vista) only when there was no technical reason for to do so. One has to simply fire up Halo2 on XP via WoWLoader to see that Halo2 works fine under DX9 (and runs 30% faster when compared to Vista).

    That one experience convinced me that this was the day PC gaming truly died.

    Since then a couple of gems have come along (Torchlight.... Borderlands) but the majority have been Console ports or just rehashed iterations of the same FPS games.

    Shame since console gaming (yes I have one) these days mostly concentrates on FPS titles... which is shocking considering how utterly SHIT console controllers are at FPS games (good luck with that head shot) when compared to PC mouse based controls. Titles such as Fable 2 and Sacred, which I can multiplay locally with my wife (we are both Diablo addicts) are very far and few between.

    PC Gaming -> RIP

  • by Xest ( 935314 ) on Tuesday April 06, 2010 @09:44AM (#31747352)

    "Every point of that has been true for the last 25 years. It hasn't kept PC game companies like Blizzard or EA from becoming multi-billion dollar ventures which rival the largest console companies"

    I'm not sure where you get the impression EA is really a PC game company. I suppose you could say it was, a long time ago, back in the 80s, but it's been as much a console game company for a long long time, think of games like Desert Strike for example from the start of the 90s that was released on the Mega Drive initially, but also platforms like the Amiga, and Atari ST. Looking it up in fact, it was released in '92, the same year as one of the PC's first real successes as a mainstream gaming platform- Wolfenstein. So to suggest EA somehow has it's roots as a PC gaming company when it's been doing games for other platforms just as long, and when through the last 20 years the majority of it's profits have come from consoles (i.e. EA sports titles) is ignorant at best, dishonest at worst.

    Blizzard is however a good example of a successful PC gaming company, but it's really just a one off- the majority of it's fortunes have come from WoW and despite numerous attempts, billions of investment, countless major IPs no other PC gaming companies have managed to immitate the success of WoW which begs the question as to whether the PC gaming market only really has room for one multi-million userbase MMO in the first place, and if that's the case, it's not exactly an example of something that can be held up as evidence of a strong market when only one company can truly tie up the vast majority of it like that.

    Blizzard doesn't rival the largest console companies, because it's had to merge with what is primarily a console company to stay competitive- Activision. As pointed out above, EA is for the most part a console company and has been for a long long time, so your examples really don't hold up much weight. Even the likes of id Software, one of PC gaming's finest has now been eaten up by a publisher, and this is exactly the problem- even the most succesful PC games companies have been eaten up by larger publishers who have more interest in consoles because that's where the money is, and has been for a long long time. The fact is, even the most succesful PC games developers get eaten up by companies making the majority of their profits from consoles.

    If you want a real example of a succesful company that's managed to avoid being eaten up, I'd say Valve is the only real one, but again, Valve's done it by becoming a publisher, and cornering the PC digital distribution channel pretty well, rather than through just developing games.

    "Why? PC games interfaces are not dumbed down for a living room interface, and thus can present more of a challenge to either creativity (Sim City, The Sims etc) or tactical/strategic skill (FPS, RTS etc). Mario, Wii Sports or Halo might be fun and can be a challenge for hand/eye, but aren't not exactly intellectually stimulating and engaging in the long term."

    This paragraph is just absurd, you do realise games like Sim City had console ports that worked fine right? You do realise contrary to popular belief amongst PC gamers, there is a sizeable amount of RTS games that play just fine, and in fact, because the speed at which you can scroll is capped unlike with a mouse, competitive console RTS gaming is based far more on thinking and tactics than who has their mouse sensitivity the highest and can hit their macro'd hotkeys quickest? Processor speed, mouse sensitivity, macros and so forth are all out the window, it's an even playing field and tactics trump all. Did you really try and make the implication that PC games are somehow generally more intellectually stimulating than console games? I'm guessing you don't really know what console games are out there, because for every genre on the PC, games exist on the consoles too, and about the only genre that doesn't work well right now on consoles are MMOs, simply because typing is still the best way to communicate lots of infor

  • Re:Ubisoft. (Score:3, Interesting)

    by elrous0 ( 869638 ) * on Tuesday April 06, 2010 @09:53AM (#31747440)
    Either way it's a lose-lose situation. Don't buy the game, the developer will go console-only and abandon the franchise on PC's. Buy the game, and they'll be like "See, people don't mind our DRM." About the only way to win is to support smaller studios and lesser-known franchises that don't include draconian DRM, but that will mean having to suck it up and give up on the bigger franchises that most gamers want. You're not going to be able to keep your Call of Duty franchises or your EA Sports titles if you do this.

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