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Turbine Responds To DDO Community Protest 57

Posted by Soulskill
from the that-was-fast dept.
Zarrot writes "Turbine has listened to the community and backed away from the partnership with SuperRewards that we discussed yesterday. Quoting: 'Based on your feedback, we're stepping away from the "Offer" category for now. We'll keep exploring alternate ways for players who want points to get them. We'll also continue to innovate in pricing and accessibility because that's who we are. As of today, the Offer Wall is coming down. We'll collect all the feedback we've received over the last few days and will use it to guide future decisions.'"
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Turbine Responds To DDO Community Protest

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  • Re:Disappointed (Score:2, Informative)

    by feuerfalke (1034288) on Wednesday April 14, 2010 @02:06PM (#31848304)

    FTFT:

    Overall it was a poor user experience that was not up to our standards, and for this we apologize.

  • by fuzzyfuzzyfungus (1223518) on Wednesday April 14, 2010 @02:21PM (#31848460) Journal
    I suspect that Turbine backed down for two reasons: One, they had gotten in bed with a genuinely sleazy outfit, and pretty directly. The sort of sleazy and scammy that might actually go beyond "bad publicity" and in to "Attorney General who needs to polish his 'consumer protection' cred asking you some very unpleasant questions' territory."

    Second, Turbine is basically small fry. Facebook, for instance, can be found in the dictionary under "Network effects, power of", right next to Microsoft and TCP/IP. Unless you do zero social networking(and can keep your idiot friends from tagging images with you in them) they know that they have you. What're you gonna do? Sign up on Beebo? Classmates.com? Freezecrowd.com? Hahaha. Because the "OMG, what about the Children!, Paedophiles!@!!" argument is so strong, Facebook does have to pretend to care, somewhat; but their commercial position is overwhelming. Google is similarly strong, and has the advantage of being relatively "quiet" and "classy" about most of its privacy destroying practices(except for buzz, which was a genuine fuckup on their part). Google knows more about you than mommy does, and ain't runnin' a charity; but(by virtue of their size and power) has no need to do anything as crass and upsetting as selling you out to SuperRewards. They have quieter and more tasteful ways of getting what they want.

    Turbine, by contrast, has a few second-string MMORPGs to their name. Those aren't perfectly interchangeable goods; but they are a far weaker position than either facebook or Google. Also, since they sold their userbase out to one of the "crass-but-fast" wealth extraction/scam outfits, this suggests that they don't have all that much in the way of valuable information, aside from email addresses, and the ability to motivate people with fake game money. Google or Facebook don't need to stoop to "recurring free trial" scams and whatnot, not because they are nice; but because they have actual, valuable personal information to sell. Turbine has fuck all, by comparison, so they went with a direct scammer.

    I don't think that there are any generally applicable lessons, other than ones about size and power. Because Turbine was weak, they didn't have the resources or knowledge to go with a quiet and subtle way of selling you out, so they fucked up and chose a crass and obvious one. Because Turbine's products are rather interchangeable, to all but crazed die-hards, they had to respond pretty sharply, lest their customers leave. Not really a tactically useful lesson. Everybody already knows that the weak must be cringing and servile, while the strong can be abusive.
  • by dschl (57168) on Wednesday April 14, 2010 @04:02PM (#31849936) Homepage

    I think that management had a rosy picture in their minds [slashdot.org], that was dispelled by the cruel, harsh light of reality. The original post appears to only live in Google's cache. Unclassy.

    Here's the full link from the DDO forums [ddo.com] front page (obtained from google cache [googleusercontent.com]):

    Get More FREE Turbine Points with New Offer Wall!
    April 12, 2010
    Want to get your hands on more Turbine Points? Visit my.ddo.com/getpoints, log in, and check out the latest offers from our friends at SuperRewards. Simply complete a qualifying offer and SuperRewards will credit your account with Turbine Points* to use in the DDO Store! This new feature is just another way for players to get points in addition to earning them in-game or buying them directly. Unlike earning or buying points, however, players may complete offers right on the website and do not need to be logged into the game.

    This new feature is an addition to our current DDO Store system and does not replace the existing ways you already get points. We will continue to add new offer providers and payment methods in the coming months - if you have a preferred payment method, we’ll probably support it. For now, the fastest and easiest way to get guaranteed points is still to buy them in the DDO Store directly from Turbine.

    Enjoy!

    Frequently Asked Questions:

    Q. What is the offer wall?
    A. The offer wall at my.ddo.com is a feature that allows players to earn Turbine Points for completing offers from various Offer Vendors.

    Q. What’s an offer?
    A. An offer is an advertisement for a product or service that typically requires you to perform an action. That may include registering for a newsletter, signing up for a subscription service, or buying a product. Offers may also include market research such as surveys, online focus groups, and more.

    Q. Do I have to do this?
    A. Of course not! This system is provided as a service to those who would like more Turbine points and who prefer not to pay for them in the traditional fashion.

    Q. What about my personal information? Is it safe?
    A. We do not share any personal information with the offer vendor other than an anonymous unique ID and an e-mail address for your receipt to be sent to. This information is not transmitted unless you participate in the offer wall system. You may be (and probably will be) asked to provide additional information to complete an offer. Turbine has no way to control what happens with that information or how it is handled. We recommend that you use your discretion when signing up for offers. As always, protecting your privacy requires vigilance.

    Q. Where is SuperRewards’ Privacy Policy located?
    A. Online at http://www.superrewards-offers.com/super/privacy [superrewards-offers.com]

    Q. I have a problem with X Offer or Y Offer Advertiser. What do I do?
    A. Turbine provides no direct support for issues with our offer providers. If you have an issue with something related to the offer system please direct your inquiries to the Offer Vendor.

    Q. Who is the Offer Vendor?
    A. Our first partner in this program is SuperRewards. Their support information may be found at http://www.srpoints.com/help [srpoints.com]

    Q. I have more questions. Who do I talk to?
    A. The detailed service FAQ for the offer wall is in our public KB at http://na6.salesforce.com/_ui/selfservice/pkb/PublicKnowledgeSolution/d?orgId=00D8000000 [salesforce.com]

  • Re:Disappointed (Score:5, Informative)

    by Toonol (1057698) on Wednesday April 14, 2010 @05:23PM (#31850938)
    Simply, you don't understand the situation. They put a link to malware and scams on their site, and encouraged their customers to go there. They sent your user ID and email address of everybody who even looked at it to the scammers, even if the user accepted no offer.

    If you have pre-cache turned on, your email and userid was sent even if you never left their site.

    Actually using any of the offers, if you were so foolish, would result in malware installations.

    You have to question either the competence or the ethics of any company that thought that was a good idea. I'm more prone to question their competence, in this case.

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