Zynga Aiming To Conquer Mobile Next

donniebaseball23 writes "Zynga's presence in mobile gaming is nowhere near its dominance of social gaming on Facebook, but according to chief designer Brian Reynolds, Zynga's looking to change that. '[Mobile] is something that we actively care about, think about. It's the major place where we think the future is,' Reynolds said, adding, 'The reason that Zynga isn't ginormous on mobile yet is because the friction of social networking is still high on mobile.'"

They can't be lazy.

[FSWKU]

If they want to succeed in the mobile market, they can't afford to be lazy when it comes to Android development. As it is, the Android version of Words With Friends is nothing but a shoddy port of the iPhone title. It's bloated, slow, has no real options, push notifications seldom work (if at all), chews through your battery life like it's a Sega GameGear even when running just the background service (God help you if you leave the actual interface running), and it doesn't even use the menu button properly (read; at all)...

If this is what they're bringing to the mobile market, no thank you.