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XBox (Games) Advertising Input Devices Microsoft Hardware

Microsoft Exec Says Xbox One Kinect Is Not Built For Advertising 75

MojoKid writes "Among the various SNAFUs and PR misfires related to the Xbox One release earlier this year, one item that had people upset was that Kinect would be used for advertising--or worse, that the Xbox One Kinect was actually designed with advertising in mind. The source was a UI designer who was expounding the capabilities of the Kinect and how it could be used to deliver interactive ads and used for native advertising. However, Microsoft Director of Product Planning Albert Penello threw cold water on much of it. 'First--nobody is working on that,' he said. 'We have a lot more interesting and pressing things to dedicate time towards.' He also stated that if Microsoft were to engage in something along those lines, users would definitely have control over it, meaning that Kinect would not be spying on you; you would have to engage with Kinect for anything to happen."
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Microsoft Exec Says Xbox One Kinect Is Not Built For Advertising

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  • by symbolset ( 646467 ) * on Saturday October 05, 2013 @05:07PM (#45046935) Journal
    They would never lie to us.
  • by Animats ( 122034 ) on Saturday October 05, 2013 @05:12PM (#45046961) Homepage

    It sees you when you're sleeping.
    It knows when you're awake.
    It knows if you've been bad or good.

  • by Sponge Bath ( 413667 ) on Saturday October 05, 2013 @05:50PM (#45047133)

    Let's get in on the act:
    Apple: It just works.
    Google does not give data to the NSA.
    Linux device drivers are easy for normal end users to find, compile and install.

    Ha! This is fun.

  • by sigmabody ( 1099541 ) on Saturday October 05, 2013 @06:39PM (#45047377)

    No worries, the Kinect only needs to be connected and powered on for the system to function, you can "turn it off" (in software), and it won't do "anything" [that you can see]. Moreover, the XBone doesn't need an always-on internet connection, so even if it were watching your every move and listening to you 24/7, it wouldn't be uploading that information until the next time you connected. And even if it were secretly doing that, Microsoft wouldn't be sharing that data with the government unless legally required to. And even if we were sharing the data voluntarily through a well-documented Prism access tunnel, you have nothing to worry about unless you are a terrorist. And you're not a terrorist, are you?

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