Video Games Charity Raises Over $10 Million 50
jones_supa writes "Gaming for Good, a charity established and fronted by celebrity gamer Bachir 'Athene' Boumaaza, has this week passed the significant milestone. At time of writing the group's tally stands at a tame $10 million. It works like this: game publishers donate games to the charity, without asking for profit. Regular folks buy points, which can then be exchanged to games on the website. Finally the money used to buy the points goes to charity. So in one way they're really just buying games, but instead of the money going to publishers, it's going to a good cause. Money raised is going to the international charity Save The Children, where it can be used on health programs in Malawi, Indonesia and Bangladesh."
Re:What's in it for me? (Score:5, Insightful)
Even if it's no cheaper, you would have paid that amount anyway if you purchased the game through more usual means, so channeling the same amount of funds to an entity that does something good with the money is the incentive. You get the product at the same price you would have paid and the money goes to a good cause -- how is that not an incentive?