Activision Axes Guitar Hero 160
jtillots writes "Activision Blizzard has canceled the Guitar Hero franchise, citing 'declining revenue of the music game genre.' Also on the chopping block was DJ Hero and True Crime. Fat_bot put it best — it's the new Day the Music Died."
This comes only a few months after Viacom dropped Rock Band developer Harmonix for similar reasons, and less than a week after they closed MTV Games altogether.
Biding their time... (Score:1)
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I could do with some more Jackson Browne.
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considering he gave the devil his soul for everlast life as the worlds greatest guitarist that wont happen anytime soon.
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Denied!
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I know I'm going to burn for this, but what the heck...
Who's Jimmy Page, the guy from Led Zeppelin?
-dZ.
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Obligatory (Score:1)
And nothing of value was lost.
Weird (Score:2)
Re:Weird (Score:4, Interesting)
And then they kept fucking the customers over, by releasing new games over and over, with nothing more but new songs in em and a small feature tweak that easily could had been sold as DLC.
Rock Band was actually on the right track, Guitar Hero was not.
But Guitar Hero ruined it for everyone else, by giving the entire thing a bad reputation.
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So you want companies to start including expensive custom hardware with their games?
That'll surely kill the market.
Besides, when you own the hardware, you can pirate all the other games easily.
Buy Guitar Hero World Tour, full set with drums, guitar etc, and you can pirate Rock Band 1 2 3, Guitar Hero 3, 5 and all the band version.
So not really the best argument, unless they make the hardware incompatible with each version, which would be very retarded.
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Rock Band may or may not be over. There is certainly room for at least one music game franchise. With this new development we could see Rock Band bought up and continued. I certainly hope so anyway. I was waiting for the Strat to come out before I bought it because I don't want a fake guitar at any price. In fact I have several guitar hero games and a stupid plastic guitar that I got when I bought my used 360 and I have not plugged the guitar in ONCE nor even considered slotting any of the games into my con
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Why would I want to learn to play fake guitar?
Because it's fun.
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To impress your fake girlfriend???
Re:Weird (Score:5, Interesting)
This is true, 100 times over. The key has always been Harmonix: Harmonix developed Guitar Hero 1 and 2, which were great. Activision then bought the franchise, ditched Harmonix, and released a barrage of crappy Guitar Hero games. Harmonix went on to create Rock Band, and Activision copied the band concept. The only reason Activision had a few sales successes after ditching Harmonix is because they were literally riding the reputation Harmonix had built for the series with the first two incarnations.
It simply can't be said enough - Harmonix knows how to make appealing music games, but Activision has nearly run the entire genre into the ground.
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My gf bought the latest edition of Guitar Hero, I think it's called Warriors of Rock. How can I put this mildly? The song selection is simply garbage. Maybe they used up all the good songs in the previous editions of Guitar Hero, I don't know. But I'm positive this is the reason it had such poor sales.
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The song selection is simply garbage.
That may have been the result of the usual media corporations' greed. Those who manage the rights want to squeeze as much out of their licensees as they can, even if it ruins them in the long run. The more popular those music games got, the more the MAFIA demanded. Which in turn caused the game producers to go with cheaper, lesser-known, 3rd rate songs.
Another modern revenue stream killed by the music industry's greed, I guess. At least they're sticking to what they're best at ;)
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That sums it up quite nicely.
Turning it into their own little content ecosystem might have also offered other advantages. Music companies and the game company work together so the same day a new album hits the stores its highlights can also be bought as DLC.
Or even sell high-priced limited editions which not only include the album but also a branded thumbdrive with the new game content and promotional material (e.g., band interview about the new album).
Re:Weird (Score:4, Informative)
Hmmm....
Like this?
http://www.rockband.com/songs [rockband.com] (2,566 songs and counting)
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1. Sequalities and competition
2. Higher costs to license music.
Of course, there's no way to know for certainty without being in the meeting where the decision was made. That said, these two things would probably undercut profits significantly.
-DeAngelo
www.braincano.com
Re:Weird (Score:4, Insightful)
Yes, just like Call of Duty now, another Activision owned franchise.
I bet in a few years time CoD goes the same way, because since CoD4: Modern Warfare it's just been declining. CoD5: World at War was okay, CoD6: MW2 wasn't terrible but was a far cry from the last two, and then the latest, Black Ops, was just terrible.
Sales have still been on the up for the franchise, but I bet it wont last, people will only take a few crappy games in a row before they give up.
Activision seems exceptionally good at destroying franchises. At least EA, for all the monotony of many of it's yearly franchises, still manages to keep them going and keep them selling way in the long run for those that do like them.
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I interviewed at Activision back in the 90s after working at another more innovative game company. The first thing they told me was "We don't want new ideas - we have a library of concepts like Quake, Pitfall, and Mech Warrior that we need to commoditize."
Activision has always been about taking something of worth then killing it by trying to wring every last cent from its decaying corpse. They do not understand R&D nor investment in product lines to keep them fresh and productive.
It took them less tha
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Actually in the beginning, the David Crane days, Activision was pretty innovative. Pitfall for instance was one of the first jump and runs using multiple screens for scenarii it probably was the first. River Raid, Excellent tile, basically every game in those days brought out by Activision was innovative. But so was EA when they called themselves Electronic Arts instead of EA.
So what happened in between. The beancounters took over. Games suddenly were franchises and love for games has been replaced with sto
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For some strange reason Activision seems to think that the best business practice is to take good selling, popular games and makes changes to the fundamental playstyles and goals of the games.
You add to games, not take things away.
Morons ought to look at AutoCad for examples.
The same keyboard commands from R10 are still available and working in the latest release. New stuff has been added, but the old stuff is still there.
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Meanwhile Activision is rolling in the dough while people keep on purchasing the newest game craze.
Disposing of the stale carcasses of old franchises does not spell doom when new franchises are on the rise.
-dZ.
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But are they obtainable by Activision?
Most the new franchises I've played recently are already owned by other major game studios like Sony, Microsoft, EA, and Ubisoft.
If Activision don't watch out, they'll have no small developers with new breakthrough IPs to swallow.
Their strategy seems to be very short term without any thought for the long term. They're quickly running out of franchises they can milk to the death, whilst their competitors are taking a more slow and steady approach.
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That was prior to Harmonix selling Guitar Hero to Activision. Guitar Hero 3 was Activision's first title - it brought a lot more big name bands to the game than Harmonix had mustered, and a slightly worse interface. Each subsequent title somehow managed to make the interface more and more infuriating to deal with, while Harmonix kept making Rock Band easier and easier to deal with.
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It's probably mostly the source music but after taking a long break from GH|RB and then picking up RB:Beatles and then later going back to GH (2 starting to show signs, Jordan, I'm looking at you, though thankfully an 'optional' track and there just for the challenge so it is ok, and in full effect in 3 even in the main tracks) the lack of fret wankery in RB:Beatles is very evident.
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I recall a reading a quote from some Activision guy stating that Guitar Hero was "the future of the music industry", and that it was a key new way that people would enjoy music. It sounded like a crock of shit then, and its only got funnier over time.
Shame they ragged it to death so quickly, rather than letting have a long, low intensity lifespan that we could still be enjoying today.
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Just in time for it to be remembered nostalgically in 10 years as one of the defining games of Generation Z.
Has anyone thought about what happens after Generation Z? Do the marketing wankburgers start again using AA? Go backwards through Y, X...again? After all it's vital to have a broad, meaningless o apply to everyone who was born within a specific time period, it's amazing they managed it before the Baby Boomers started the whole thing properly.
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After all it's vital to have a broad, meaningless o apply to everyone who was born within a specific time period, it's amazing they managed it before the Baby Boomers started the whole thing properly.
That's totally something a Capricorn would say.
Finally, some sanity! (Score:1)
I think future generations will look back on the days where everyone thought 'Guitar Hero' was 'cool' much in the same way as my generation looks back at the days where 'air guitar' was cool: with a shudder of embarrassment.
Obligatory... you know the rest. (Score:5, Informative)
Obligatory XKCD. [xkcd.com] It's OK that you don't get it, but those of us who like music games will keep having fun even if you don't think it's "cool".
Re:Obligatory... you know the rest. (Score:4, Insightful)
+1
I hear so many people do exactly what they show in XKCD.
They bitch and moan about how it's "not really playing an instrument".
Well, playing GT5 isn't really "driving a car", but it's still fun and entertaining.
I still break out my plastic guitar now and then, to look like a retard while trying to play Through the Fire and Flames, by Dragonforce.
I usually end up smashing something, but it's fun none the less.
I dunno... (Score:4, Insightful)
I dunno, there's a whole industry of force-feedback steering wheels and pedals and whatnot to make it at least the same kind of thing. You know, you turn a wheel, the car turns.
And let me stress that part again: the car turns when _you_ turn the wheel. In other words, wake me up when such a game at least plays the tune _you_ play, instead of just making you press buttons on cue to a tune that keeps playing the same no matter what you do.
If you want a GT5 equivalent, let's call it Race Car Hero, it would involve watching a pre-recorded race that happens the same no matter what you do, and you just have to press the buttons you're told to press while watching it. But otherwise if you press right instead of left when told, you lose some points but the car on the screen still does the pre-recorded left turn.I think pretty much everyone would agree that such a game would be frakking retarded.
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There were some games like that, back in the early days of cd based consoles it was common to stream (poor quality) video from cd, overlay a minimal level of interaction on top and call it a game.
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Well, there still are lightgun shooters on rails like that, where you just point the gun at the screen, but otherwise the route and enemies popping up and all is pre-scripted and happens without any input from you.
Still, even then, an enemy falls over when you shoot it, reloads when you shoot outside the screen, the game pauses until you finish an enemy or faceplant, etc. And often you have other options too, like seeing your character duck behind cover when you press or release some key on the gun. It's st
Re:I dunno... (Score:4, Insightful)
It's still not quite the kind of interaction in Guitar Hero. If it were, the enemy would get shot in the head even if you aim at something else, you just wouldn't get the points.
That part right there makes it kinda obvious that you don't know what you're talking about. I guess you're just one of those angry old men, who wish young lads would pick up a real instrument instead.
GH is not, and was never meant to be, an alternative to real instruments. It's just entertainment. Exactly like GT5. If it doesn't entertain you, don't play it. So far though, *everyone* I've actually seen playing the game has had fun with it. This includes people with actual instrumental skills.
I know people who don't like the game. None of them tried playing. They looked at the controller, said "Yeah ok, that's retarded, I'm not touching that", and decided that they were apparently surrounded by retards.
Your loss.
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Really? Well, I trust you'll enlighten me then.
Ah, right, the appeal to motives fallacy. I was wondering when the usual fanboy bullshit pops up.
No, I never picked an instrument myself. I'm just sick and tired of the endless stream of bullshit that happens about those games. If you want to play a button-mashing ga
Reality goes only so far... (Score:5, Interesting)
Your Race Car Hero game sounds a lot like Dragon's Lair, which boiled down to nothing more than 'push the correct button at the beep'. Yet that game did pretty well for it's time.
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Keywords: for its time.
nah, Dragon's Lair still exists (Score:2)
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Actually most racing simulations do have damage models: a bad crash will put you out of the race.
A racing simulation RPG where you could die or be injured would be quite interesting and would probably appeal to the hardcore sim crowd.
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Yes, boiled down to its essence, rhythm games are just pressing buttons to a color on the screen. But if you want to argue usefulness, players are learning rhythm to different beats as they are learning to step up and step down on fake instruments. These skills do transfer over to playing an instrument.
But that's not really the point. The really fun thing about these types of games is that you get a whole bunch of different people who DO NOT play video games and have great time. It's a SOCIAL experience
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That sounds almost like called quick time events. It
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I don't think its the fake guitar aspect of it, but the fact that it was milked into a dry carcass so quickly. The overexposure has left a bitter taste in people's mouth. I feel they could have made successful games every couple years for two decades or more if they didn't flood the market and turn it into a gimmick.
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which gets more and more complex to use
...until it becomes a real insturment, perhaps. I do understand the 'social experience' of the game (consider it 'physical karaoke', if you will), but the core of its attraction is: allowing you to pretend you know how to do something you don't. We all revere guitar gods (even I, who actually play the instrument), but it takes a lot of work to be like them, and Guitar Hero, like 'air guitar', is an easy path to 'pretend'.
I must admit that Guitar Hero must be a riot to those who actually know how to play the
Re:Finally, some sanity! (Score:5, Insightful)
No one ever thought air guitar was cool. Saying "the days where 'air guitar' was cool" is kind of like saying "the days when MC Hammer was hardcore" or "the days when Bret Michaels was respected by headbangers."
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Re:Finally, some sanity! (Score:4, Interesting)
*shrug* Like it or hate it, from my perspective, I credit Guitar Hero et al with teaching me to understand the musicality of a lot of music I had previously been unable to listen to.
I didn't grow up listening to punk, metal, or alternative -- as a result, I found them to be overly dissonant with no clear structure or rhythm. These games taught me to appreciate what was actually going on in there, and as a result, my music tastes have expanded to encompass a lot more things (and as a result, buy a lot of CDs I'd never have considered).
From that perspective, I am quite happy for the time I spent playing Guitar Hero -- I sure as hell wouldn't have bought any Rise Against or Social Distortion before playing those games.
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I never would have thought that there would be so many Guitar Hero 'players' at /. ; ) Sorry if I offended.
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Activision "Axes" Guitar Hero (Score:2, Funny)
I see what you did there.
Not enough variety? (Score:2)
Maybe its just that when you have played guitar hero to one song, you have played'em all.
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I'd suggest you try something new.
Try googling "Frets on Fire".
It's anopen source "Guitar Hero" variant for PC, with an unlimited music library.
Make your own if you aren't satisfied.
I actually think it pre dates Guitar Hero, but I am not sure on that, so don't hold that against me.
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Hence Rock Band! The drums were a lot of fun, the keys are a lot of fun, playing the various instruments in a band is a lot of fun. More importantly, Guitar Pro! a real Fender Stratocastor to plug into the Wii and play every single note as it is intended. That I am looking forward to. It'll move guitar hero from a g
I just hope.. (Score:1)
I liked Sousaphone Hero better ... (Score:3, Funny)
http://www.theonion.com/articles/activision-reports-sluggish-sales-for-sousaphone-h,2246/
Activision Reports Sluggish Sales For Sousaphone Hero August 1, 2007 | ISSUE 4331
08.06.09 SANTA MONICA, CA—Despite a catchy 1890s soundtrack and realistic-feeling game play, Sousaphone Hero, the third installment of Activision's massively popular Guitar Hero video game franchise, sold a mere 52 copies in the United States in its opening week, the company reported Monday.
Enlarge Image"In the wake of Guitar Hero's s
I stopped buying them when... (Score:2)
they locked my save game file, so I couldn't back it up.
I'd bought GH 1, 2, 3, then World Tour. When my PS3 WT save couldn't be backed up I was so annoyed I hardly played it, and totally lost interest in it. As far as I'm concerned they shot themselves in the foot with that one, and I'm always wary if buying Activision games now.
FreeStyleGames (Score:1)
Activision Axed Guitar Hero Slowly Over Five Years (Score:4, Insightful)
That's what happens when you rapid-fire iterate on new content in the same template with no significant innovations for extended periods of time.
Sad thing is, from a business perspective, they did a great job and probably wouldn't change a thing if they could go back and do it over. At least not besides somehow managing to get those significant innovations magically and without significant investment to impact their bottom line in the short term.
Okay Harmonix, that one's done. What's the next cool design epiphany?
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Interesting. My daughter isn't particularly interested in video games. Bust she's asking for the RB Beatles. Maybe there is a market for add-ons for individual groups inside the application.
Sort of like an in-app purchase to buy albums within RB or GH?
As a caveat, she's only seven.
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Kudos, your daughter has a good taste in music.
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I've got a bent fender on my Kia, does that count?
Looking forward to the next thing (Score:3)
When I got a Wii, the first thing I ran out to buy for it was Guitar Hero. I'd seen the Youtube movies, and I knew I wanted it. And boy, did I enjoy playing it!
Compared to learning to play a real guitar, Guitar Hero is way easier, gives faster feedback, and much better results. Of course it's nowhere close to the real thing, but for people who have no time, patience or talent to play an instrument (that's the majority of us, right?) it's just a brilliant game that gives one the feeling of playing a real instrument in a band.
Lack of innovation killed it off. A deserved end. But I look forward to what the next thing is an innovative developer can come up with. If you can make us lazy, talentless bums get a glimpse of what it is to be a superhero (like CoD gives you the impression of being a supersoldier without the unpleasantries of getting your legs blown off by a mine), I'll gladly put down hard cash to buy your game. And maybe, *one* of the sequels, too :)
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If you can make us lazy, talentless bums get a glimpse of what it is to be a superhero (like CoD gives you the impression of being a supersoldier without the unpleasantries of getting your legs blown off by a mine), I'll gladly put down hard cash to buy your game. And maybe, *one* of the sequels, too :)
City of Heroes [cityofheroes.com] ?
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Of course it's nowhere close to the real thing, but for people who have no time, patience or talent to play an instrument (that's the majority of us, right?) it's just a brilliant game that gives one the feeling of playing a real instrument in a band.
The thing is, the game is just plain fun, no matter who you are. I've been playing real guitar for close to 30 years, and I've played in real bands on real stages and in real studios, and yet I love playing Guitar Hero and Rock Band. They're just really, really fun games.
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Physical excercise? You must have missed the "lazy" part...
All this, and never the music we really wanted (Score:2, Insightful)
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Waaah waaah waaah. My band it teh l337 band, and your band is the sux0r.
Dude, get over yourself ... other people like other music than you do. They went with big name bands they knew would attract audiences -- as good as Knoplfer is, the vast majority of the people out there wouldn't go out of their way for Dire Straits. Hell, they probably only know one or two of their songs anyway.
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You will be missed. (Score:5, Funny)
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OMG! I can't believe I missed that. Sorry.
dZ.
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reiterating:
*WHOOOSH*
really? (Score:2)
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That is all fine and dandy... (Score:2)
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Will that be a psychobilly freakout?
Market over-saturation (Score:2)
Just too many "Hero" games in too short a time period. IMO, Activision did it to themselves.
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If they really wanted to make some money they should have patented the idea of mashing a button at the right time. Too
It's funny that they can't make these profitable (Score:2)
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They never got the "band game" formula right (Score:2)
Rock Band kicked their asses. They were starting to get it with Band Hero, but too little too late.
And I suspect the crappy Rock Band 3 release without the pro hardware available and the ever-increasing demands of music publishers will finish it off too.
I will always love Guitar Hero 3 for one reason: (Score:3)
It's the only way we would have ever gotten a clean copy of Death Magnetic [wikipedia.org].
Rick Rubin single-handedly ruined the best Metallica album in 20 years, but then people discovered the tracks were unaltered on Guitar Hero 3, and made them available. Although the raw GH3 tracks are not very punchy, there are many fan reproductions that sound surprisingly good without the ridiculous clipping.
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Too right. The first one I played was GH3, way more fun than I expected. So far I've bught something like 5 more games and a few albums of songs, but they started bringing them out *way* faster than I'm willing to buy. Plus, I've been waiting for the real guitar controller for RB3.
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I was happy to buy ones with good new songs. Part of the reason I didn't buy Rock Band 2 was because so many of the songs on it already came with Guitar Hero 4.. I then bought Guitar Hero: Van Halen, and Rock Band: Beatles and Green Day versions because I enjoy the songs. Bought Rock Band 3 because it has good songs, and like I said I think the full guitar playing is a nice idea (I play guitar, though I do prefer drumming overall) and would consider getting the real guitar when it comes out. I think Activis
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You forget: Activision are on the "beat the horse till it's dead then beat it some more" release schedule. And they don't have actual studios to innovate, they just have "me too me too let's rip someone else's idea off" studios like Neversoft who are designed to drive franchises into the ground.
With Rock Band, Harmonix hasn't been pushing out games constantly, and when they have, there's been actual innovation to go with them - RB2 was a marked improvement over RB1, RB3 brings the full-guitar and keyboard o
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So within a few titles they have saturated the market..
I think so too. People don't produce money in their digestive tract and have it just come out every day in the bathroom to be tossing it at everything they see in front of them.
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SSX Tricky keeps my PS2 running. SSX Blur on the Wii is pretty good, but something about Tricky makes me want to keep playing it. Wish they'd just port it unchanged to the newer systems. Rather than making us wait with the questionable SSX: CoD [gametrailers.com]