Hugh Pickens writes "Blake Snow writes that according to one expert, 90% of players who start a game will never see the end of it and it's not just dull games that go unfinished. Only 10% of avid gamers completed last year's critically acclaimed Red Dead Redemption, according to Raptr, which tracks more than 23 million gaming sessions. 'What I've been told as a blanket expectation is that 90% of players who start your game will never see the end of it unless they watch a clip on YouTube,' says Keith Fuller, a longtime production contractor for Activision. The bottom line is people have less time to play games than they did before, they have more options than ever, and they're more inclined to play quick-hit multiplayer modes, even at the expense of 100-hour epics. 'They're lucky to find the time to beat a 10-hour game once or twice a month,' says Fuller of the average-age gamer. 'They don't feel cheated about shorter games and will just play a longer game for as many hours as their schedule allows before moving on to another title.' Even avid gamers are already warming to the idea of shorter games. 'Make a game worth my time and money, and I'll be happy,' says Casey Willis. 'After all, 10 hours of awesome is better than 20 hours of boring.'"
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