Candy Crush Maker King.com Has Trademarked 'Candy' For Games 169
An anonymous reader writes ""King.com, owners of Candy Crush, have received a U.S. trademark on the use of the word 'candy' in games and clothing. Forbes thinks it is overly broad. 'One would think Hasbro, the maker of that venerable children's board game (which does have video game versions) Candy Land, would already have this trademark sewed up.'" According to an update on the story, the company also has a EU trademark on the same term, but (however much comfort this is) is enforcing its claims only selectively, as against a game called All Candy Casino Slots – Jewel Craze Connect: Big Blast Mania Land.
Re:This stuff is so stupid (and so is Forbes) (Score:5, Informative)
Except that it is a common word for computer games: http://www.mobygames.com/searc... [mobygames.com]
Re:Weak (Score:3, Informative)
Try to keep up.
Re:Not seeing "candy" trademark (Score:3, Informative)
It's registration number 85842584.
Thanks! "Candy" (only) trademark pasted here (Score:5, Informative)
Thank you for the registration number. It's unbelievable USPTO would allow a trademark 1) on a dictionary word, 2) on such a broad base of categories, 3) when other products already use the word. But it's true.
Re:Weak (Score:3, Informative)
Do any of you actually know what a trademark is? A trademark isn't just the word, it includes the color, the font, the background, etc.
Not necessarily. In this instance, as per the USPTO here: http://tsdr.uspto.gov/#caseNum... [uspto.gov], the trademark itself is indeed just the word CANDY. Relevant information is copied below:
Mark Information
Mark Literal Elements: CANDY
Standard Character Claim: Yes. The mark consists of standard characters without claim to any particular font style, size, or color.