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Businesses Games

Electronic Arts To Acquire Warner Bros Games' Playdemic for $1.4 Billion in Cash (hollywoodreporter.com) 15

Video game giant Electronic Arts has struck a deal with AT&T and its WarnerMedia unit to acquire Warner Bros. Games' mobile games studio Playdemic for $1.4 billion in cash. From a report: "Playdemic is a premier mobile gaming company founded in 2010 and known for its popular, award-winning game Golf Clash," EA said on Wednesday. "Golf Clash is one of the leading mobile games in the U.S. and U.K. and has more than 80 million downloads globally to date."

"We have enjoyed working with the talented team at Playdemic as they have grown Golf Clash beyond all expectations into a hit mobile game with tremendous longevity," said David Haddad, president of Warner Bros. Games. "While we have great respect for the Playdemic team, our decision to divest is a part of our overall strategy to build games based on Warner Bros. storied franchises." EA said the acquisition is part of its mobile growth strategy focused on delivering new experiences for EA's network of nearly half a billion players around the world.

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Electronic Arts To Acquire Warner Bros Games' Playdemic for $1.4 Billion in Cash

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  • Never heard of it. Clearly I'm out of the loop or something. My wife plays a few of the mobile games. I'm more on the desktop for gaming or the VR headset.

    [John]

  • by backslashdot ( 95548 ) on Wednesday June 23, 2021 @11:32AM (#61513216)

    That name aged well.

  • for the mobile game maker's back nine strategy. Drive downloads through bogie ads and then chip it to the majors. Make lots of green. Rinse and repeat.

Put your Nose to the Grindstone! -- Amalgamated Plastic Surgeons and Toolmakers, Ltd.

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