Gamasutra is running a story examining the development of the Warhammer Online community
since its recent launch
. The author explains how the gameplay and rules tend to affect social interaction. GamerDNA has a related piece looking at numbers for actual players involved with Warhammer's
launch, and how it's affecting populations in other MMOs
"Getting on the computer to play WAR apparently reminded the WAR fanatics that they had a computer, because overall, their gameplay went up as a whole. They logged in more often to titles like COD4, Oblivion, and even AOC. But the MMO bug bit hard, and logins to LOTRO and EVE more than doubled after the launch of WAR."