from the making-it-funky dept.
WebGangsta writes "Yahoo! News is reporting that Electronic Arts and Sony are collaborating on cross-promoting music and videogames. The just released EA title NFL Street 'will feature an original score from Sony artists X-ecutioners and tracks from Sony musicians including Korn, Fuel, Killer Mike and Three 6 Mafia.
Two songs from the soundtrack will be turned into music videos featuring gameplay footage and will be released as singles for radio.
To promote the game, EA said certain Sony Music releases would come with a bonus disc featuring a demo of NFL Street, and the production of the game and involvement of Sony artists will be featured in an MTV special.'
This is just the beginning and an ideal way for Sony to cross-promote their artists with gamers (Amplitude, SSX3, DDR, etc)."
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-- Jerry Pournelle, an absurd notion, apparently about the BIX BBS