Nintendo Refutes Wii Shortage 79
Nintendo has responded to accusations leveled against it earlier this week by GameStop, saying that Wii shortages are due to demand. Nintendo's George Harrison told Next-Gen.biz in a phone interview that "That's not at all the case. We have worldwide territories that are all competing over the available production. The Japan and European markets are doing extremely well with the Wii. People in Japan at NCL [Nintendo Co. Ltd.] are making the best decisions that they can about which products get shipped to which market and when." An EU marketing director is also quoted at GamesIndustry.biz responding to criticism about the lack of new Wii titles, as well as the supply shortage. Nintendo's Laurent Fischer asserts that the company has a 'release it when it's ready' attitude, and that they'll release products when they meet the company's standards.
LOL @ "Wii Shortage" (Score:5, Funny)
I also think Gamestop's idea about Nintendo trying to purposefully withhold units is probably wrong... there's some logic there but it's weak given that a lot of people WANT TO BUY ONE right now and it won't really hurt Nintendo any to sell a console now rather than next week...
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Re:LOL @ "Wii Shortage" (Score:5, Insightful)
Ideally, they will size their production to the continuous demand at middle-of-life to end-of-life, rather than over build and then decommission factories that do not produce enough to break even before becoming unnecessary.
The other option is more liquid pricing, similar to the way airlines do it, to ensure that everyone that wants one badly enough can get one, but this does not help customer goodwill and leads to cries of "price gouging."
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Let's see - either ramp up production for the release at levels that you will never again need (and incur that huge expense - and the worst possible time; the transition from generation to generation is not a good
Manufacturers can't possibly satisfy init. demand (Score:2)
Yes but i'd think by now they'd realize there is going to be a demand.
Of course they realize that. So what are they supposed to do? As far as I can tell, they have two options:
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Thanks!
Re:LOL @ "Wii Shortage" (Score:4, Insightful)
Nintendo did a bang up job.
Their launch date was relatively inflexible, they NEEDED to be out of the gate before christmas, both to get the christmas hype, and to be in the running with the PS3 launch.
Next consider that Sony's PS3 launch shortages were largely aggravated by production problems leading to shortages. If they'd had the number of units they wanted to have, and told everyone they would have the PS3 launch would not have been 'un-findable' for weeks. And for quite a while now the PS3 has been readily available. Sony's assessment of initial demand was actually pretty good (excepting the EU launch) but they got screwed by production issues.
Nintendo, by contrast, promised DOUBLE the number of units that Sony did, and they DELIVERED them, and it STILL wasn't nearly enough, and even today 5 months later you STILL can't buy one. Now Nintendo clearly underestimated demand, but even if they'd guessed right they'd have had to have placed there initial orders in early 2006 in order to change anything, because they really couldn't move the launch date much more than a week. Nintendo got taken by surprise by the demand, and then there was little they could do.
Then a lot of people guessed it was just the christmas factor as the Wii became one of the holiday seasons 'hot items' in which case demand would have died off after christmas. Parent's who couldn't get a wii would get something else, and that would be the end of it. But it didn't, and pent up demand still devoured every unit they put on shelves as fast as they can make them.
So Nintendo started making plans to ramp up production because it was clear finally that it wasn't just a christmas hype thing, or the initial launch excitement, but genuine real demand. But ramping up takes time, and now we're approaching april... it will be interesting to see if they can finally get ahead of demand with 6 million+ units shipped, and now increasing the number of units made weekly. Its a problem ANYONE would love to have.
But suggesting Nintendo should have prepared better by having made 6 million? Or 10 million? units is absurd. (Hell we really don't know how many they'd need because they still haven't satisfied the pre-christmas demand - ie most of the people buying them now, have wanted them since before christmas -- we haven't even begun to really hit the group of people that might impulse buy one if they happened to see them in stores because they are almost never on shelves for more than hour out of an entire a week.)
After all, if they'd made 10 million of the things and then sold only 5, they'd be sitting on LOT of expensive inventory. And you have to remember that in early 2006 when they would have had to gauge the demand for their initial orders the jury was still out on whether the wii was a doomed virtual-boy gimmick. A lot of the game sites were disinterested and down on the whole concept. Several developers hadn't really committed to the platform because they weren't sure if it was going to have any legs. And the forums were filled with sony/xbox fanbois shitting on the lack of hd and the specs in general.
Nintendo knew they were trying to appeal to a broader audience than pixel-shader-snobs (the so-called "hardcore gamer"), but it would have been difficult to really gauge what the uptake of that audience would be like. After all non-gamers and ex-gamers, even if you could interest them in a console, aren't likely to be frothing at the mouth like a ps3 fanboy to get one the day it launches.
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Not many people have a spare 350€ they can just throw out on a whim. Most don't buy a 250+€ device on impulse, that kind of money usually gets careful consideration.
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Not really, blacked out games are televised they're just not available in certain zipcodes, for any price. There's a demand for it, the games are available, MLB is in the business of selling games, but people just simply aren't allowed to buy them. Getting off topic but
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A friend was looking for a Wii, so he hit up Wal-mart. Wal-mart has everything right? Well, not that day they didn't. However, he managed to talk to manager that told him they were supposed to get some in through UPS the next day, a ton of them (my friend said 30 or so). Well, suitably excited, he shows up the next day and asks about them only to be told that they had none. Nat
But, But, I'm Special... (Score:5, Funny)
"People in Japan at NCL [Nintendo Co. Ltd.] are making the best decisions that they can about which products get shipped to which market and when."
Well I like to take the ignorant and arrogant stance of "It should be in MY market, and it should be here NOW." Unfortunately my talks with these companies are not going so well...
Business people annoy me (Score:5, Insightful)
I would rather have 80% fewer games released every year, if each game was well crafted by a team with full creative control who were passionate about what they were working on and had ample time to finish. The only thing releasing a deluge of unfinished but in-time-for-christmas junk accomplishes is it lines the pocket of the kinds of sharks the industry could do without.
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However, I would refer to Blizzard as being a good example of how "When it's done" should work. Considering that Warcraft III by all accounts was supposed to be out about 2 years before it was finally released, and then everyone raved about how awesome it was, the extra time they took seemed to make it an excellent game. In a similar light, they did the same with World of Warcraft. Having one of the longest beta periods of an
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Any business person with a good understanding of market forces and real concern for the long-term health and growth of the business understands the value of intangible things like customer satisfaction, corporate reputation, and word-of-mouth.
Unfortunately it is true that 95% of business people (and thus businesses) are incredibly short-sighted and stupid.
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I knew one of the developers for one of those really half-assed paintball games from the late 90's and he said they just didn't code for any AI, eventhough you could play against "computer opponents" -- what they had was nothing even remotely resembling AI, just some basic, possibly randomized script.
Who knows if that was
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A balance is needed. An engineer would work ages on a project if he didn't need to make deadlines.
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Based on that logic DNF will blow. our. minds.
Of course the longer development cycle always generates a hue & cry from the consumers. Maybe placing all the blame on the publishers indicates a convenient blind spot? After all, they have to please their buyers (ie you).
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Really, all this complaining about the Wii's launch titles is getting god damned annoying. They gave you a ZELDA GAME for crying out loud. The Virtual Console is a great way to spend money and waste time until more AAA Wii games come out. I'm really not sure what people expected! Blowjobs?
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Re:Who let Gamestop talk? (Score:4, Interesting)
Okay, this is just retarded and meaningless. You're using an online ratings site to say what you "feel," that everything besides Zelda sucks on the Wii. The only conclusion I can make is that you haven't played any of them at all, and perhaps you've never even touched a Wii. Wario Ware is an amazing piece of work that actually uses the controls nicely, SSX is great, and if you go to, say, the IGN Wii boards you'll find passionate attachments across the board for many of those games.
A criticism I'd allow is that a lot of the first wave games have been ports of existing games or engines with an updated control scheme to account for the lack of gamepad and all. People don't like SSX because the controls are too hard, other games are too short, and so on. There is definitely a bunch of whining about the learning curve on the controls and I think this is very healthy.
I think what we have here, both in the post I'm replying to and in this story overall is the fact that 90% of the gaming industry was taken by surprise by the Wii's popularity. Everybody thought graphics were paramount and the PS3 was going to blow the world away. So now we have a bunch of gaming touts who got caught out in their predictions and so now have to invent criticisms to re-establish their pundit primacy. The quickest way to predict the future reliably is that things are not very good right now: pessimism is the stock and trade of industry journalists. This isn't to excuse game studios, because most of them had to radically shift gears from the XBox360/PS3/HDTV gaming market to take advantage of the Wii's surprising popularity. So what we see is a lot of repurposed old titles released to fill the channel, then a slow trickle of new games that are specifically tailored to the unique traits of the Wii.
I think history is telling us that Nintendo hit a home run with the Wii, and all the stats nerds are sitting in the bleachers taking potshots at the visiting team for winning the game. XBox and Playstation are the stock in trade for many gamers, so it's predictable that they'd bite back when the cutesy Nintendo nerds get the advantage. Sour grapes in full effect.
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I'd like to comment on SSX. It's the last game for the Wii I played. I will admit that I wasn't great with the control scheme, but I know that would have changed with a little more time. I spent enough time that I began to glimpse just how good the controls could be, but I've been playing the SSX series since the first so my brain is a little hard-wired.
That said, from my time with it I would have considered it a mediocre game. SSX 3 was a MASSIVE achievement and I think just about perfect. SSX On Tour (or
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That's always the case with the console that "wins" the "console war."
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My suggestion, if you want a Wii, is to watch the Target tracker at crayz.org [crayz.org].
Stuff will show up mid-week, but they don't release 'till Sunday. Make sure you're there in the first hour on Sunday morning, and I've been able to get one. I've actually done it multiple times to get 'em for people. (this last time, they didn't sell out from the initial people lined up, and we picked up an extra one for my friend's niece).
(I'm in the DC metro area, so it's possibl
Meanwhile, Microsoft's spokesman, Ringo Starr... (Score:5, Funny)
Re:Meanwhile, Microsoft's spokesman, Ringo Starr.. (Score:1)
Sony's PS3 spokesman John Lennon added... (Score:5, Funny)
The beatles of Video games... Finish the whole set (Score:2)
So a line of: "Nintendo's George Harrison told Next-Gen.biz in a phone interview that...."
gets followed up with a: "Meanwhile, Microsoft's spokesman, Ringo Starr..."
Now to me this makes Sony = 'Paul McCartney' Who is going through some difficult times now (with the Divorce/ poor console sales...)
And Who's Left? John Lennon AKA: Sega... died before their time...
definitely holding back production (Score:5, Interesting)
http://nexgenwars.com/ [nexgenwars.com]
360 - 10.8M
PS3 - 2.3M
Wii - 5.3M
http://www.vgcharts.org/ngwars.php [vgcharts.org]
360 - 9.8M
PS3 - 2.8M
Wii - 6.3M
so yeah, I can definitely see how they are holding back on production given that the system has been out for 4 months now and selling 1.5M a month. Could you imagine if they weren't holding back?
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Re:definitely holding back production (Score:5, Funny)
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Oh, wait... Yes they have. Over and over again, and the last time was less than a year ago. Or perhaps you forgot about the Nintendo DS lite which sold just as quickly? Or the DS the christmas before, or the GBA SP? Last christmas (2005), Nintendo averaged over two million handhelds per month for four months over the Christmas season.
Check your division on that 1.5 million number (5.5 divided by 4.5 is 1.2), and remember that
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Nintendo was doing better at the end of December than Xbox did at the end of March.
Nintendo has had something like this before. Shortages on massivly selling items reaping them massive net income.
The only console that was doing this well at 4 months in the US was the N64 (I only looked at the US market) and it was a stagered launch so it is not quite the same thing.
Nintendohas produced a ma
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Having said that, it's all about moving product, and if Nintendo wants to ride the goodwill of the Wii, they'd best move up some production schedules and turn the factories on 24/7 to meet the
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Glad everyone can do math around here when the Playstation Sux0rz articles come up.
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Yet from the other side of this issue, one might notice that the PS3 has only sold half as many units as the Wii, and the Wii is still flying off the shelves within minutes of arriving, whereas PS3s are just sitting there in many locations. Even factoring in the price difference (whi
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I'm sure there are developers excited about making a buck who will jump on the Wii bandwagon and there's nothing wrong with that -- but you'll end up in the long run with many of the same com
Effect of marketing.. (Score:4, Insightful)
Compare it to the PS3 commercials, where like a creepy baby explodes or
I see PS3's campaign and MSFT's skip-rope jump in the game campaign, and as a gamer, wonder "what the fuck are they tyring to sell me?"
Nintendo's sort of say "hey, check this out - it has no plans to dominate your whole life or change your lifestyle, or reinvent the way you watch tv - it's just a fun toy that anyone could have a blast with, and it's cheap too"
I guess I'm saying I see Sony and MSFT distancing themselves from selling a "gaming console". They want to pretend they sell obscure services and convergance and other crap people dont understand, or even want.
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And you don't have to have worked their to know what they're about - but it helps (St. Louis office - closed in 1998 o
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The PS3 ad campaign, while I'll give it style points, was totally the wrong message. Who the hell wants to buy an expensive, obsidian overlord dominating their living room? And
Slashdot refutes accusations of illiteracy (Score:2)
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We still have lines... (Score:3, Informative)
I'm personally very happy with my Wii, got it at launch, only had to wait in line about 10 hours, and that was lots of fun, everybody had DS' and booze. Only my second console and the first one i've bought new. Im somewhat dissapointed with the lineup so far, but im looking forward to super paper mario and mario party 8 (as well as SSBB and Metroid), and im sure it will get better. I have spent quite a bit on virtual console game, and those are keeping me occupied. Since i never owned any of those systems, its not a bad deal for me.
I am considering maybe getting a 360 though, mostly because i know as much fun as the wii is, we're not gonna see games like Gears of War, Lost Planet, Crackdown, GRAW2, etc on it (not to mention Fable 2, KotOR 3 etc). I was considering getting a PS2 for a while, but i hate sony with a passion and Guitar Hero is coming out for 360 next week, so theres not much need now. The only thing off the top of my head that i still want to play on PS2 is katamari.
Correction to title (Score:2)
What's the contradiction? (Score:2)
What's the contradiction here? One side says "there's too much demand" and the other side says "there's not enough supply for demand". I think both "sides" here agree that "there is not enough supply to meet demand".
It if were Nintendo, I'd also intentionally keep supplies limited. As we'v
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What you suggest Nintendo do defies all financial logic (short of the twisted kind).
They are in a very short period of time before the next price-drop amongst their competitors occurs. Sony has already dropped the price of the PS3 in Japan. With the introduction o
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6 million is dogging it? (Score:4, Insightful)
In 5 monthes they sold more than half what the 360 sold in a year with constant shipments. I'm sure Nintendo is just holding back production, because they don't need the money right?
Let's just look at this, Nintendo is going to ship as many units as they can, they arn't holding it back. They might not be forcing their employees to work overtime just to ship an extra 10 percent of units. 6 million units is an amazing number and they still constantly sell out.
Might they hold back a couple in the last couple weeks? Maybe. But I don't think they have been since January it's gotten easier to find and there's not as many news stories about it, but I still don't see them laying around for days, weeks, monthes at a time.
Let's look at the other side. Sony. Sony had a massive launch people waited for days out in the cold and almost killed themselves to get a PS3. They shipped less than they promised (and around half what the wii shipped the first day) and saturated the market. At this point it's completely saturated PS3s are laying around on the shelves and Sony is claiming "victory" any way they can. The European Ps3 launches were ok in that everyone got a Ps3, but how could you not sell out? The playstation 3 is shipping out 6 million units this month. The Early reports are a third of them have been sold. It'll probably hit a half because of a European launch. And we get weekly reports of "why" they arn't selling so fast because they are successful at getting that many units out there.
The 360 also had some early shipment problems. Systems did appear on the shelves in the next couple months but even then neither system had half the numbers the Wii has.
I think Gamestop is feeling the fact that people WANT the wii, and Nintendo has only alloted them so many. Best buy and Walmart can get 20+ systems in a single shipment, Gamestop is lucky to hit double digits per store in most shipments. This happened at launch and still happens now. Gamestop just doesn't get as many units (per store) as the other chains, even though their focus is only on game products, that would piss me off too, so methinks this is a case of sour grapes and the delicious Wiine. (sorry, but at least I didn't go with "whine".)
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Past experience (Score:1)
Yes, there is a shortage. (Score:1)
Just checked.... you can't (at least in the US).