An anonymous reader tips a story at VentureBeat about a company that helps game developers analyze data gathered from their games to detect cheaters. But now, the company says this data can also be used to determine other traits of the players, like whether they're minors, or whether they like to gamble. Their CEO, Lukasz Twardowski, expects such analysis will soon be able to reveal even more traits, like whether a player is color blind, has a developmental disorder, or has Alzheimer's disease. "'Games are the richest and the most meaningful form of human-computer interaction. ...By tracking how they play games, we can learn a lot about people,' Twardowski explained. Hesitatingly, he added: 'That will be a huge responsibility for us later on.' ... Academics have begun to take games more seriously, as a window into the human psyche. Games are addictive and immersive and are built to command hours of our time and attention. What better testbed for myriad psychological and medical conditions? A good game pushes us to our limits, challenging us to use both the analytical and intuitive sides of our brain.