TV's Missing Men Still Flocking To Games? 94
Thanks to Ad Age for its article discussing the young male demographic's move away from television and towards videogames. The article notes: "Some 32 million 18- to 34-year-old males constitute the mother lode for a vast array of marketers. That's about one-quarter of the total U.S. male population", and goes on to quote an advertising executive as suggesting: "Games have bigger viewership numbers than The Sopranos." Also of note is a referenced Codemasters survey, which "...found that 32% of gamers were over 30 and 47% were in their 20s. It was the latest data to confirm that video gaming, once almost exclusively associated with teenagers, has become a mainstream interest that is dramatically altering the pattern of media consumption by men."
maybe now.. (Score:3, Insightful)
Have Them Join Us (Score:2, Insightful)
Of course, if all the reporters of The New York Post suddenly find themselves playing CounterStrike during their working hours, well...no big loss ^_^.
Re:Have Them Join Us (Score:4, Insightful)
Why is it that scientific stories generally have "science correspondents", weather reports are made by actual meteorologists, and even political stories are made by people who watch politics closely, but video gaming stories are reported by whatever clueless hack happens to be open at the moment?
Re:Have Them Join Us (Score:2)
Re:Have Them Join Us (Score:1)
Re:Have Them Join Us (Score:2)
Um, yes? Because:
If video games are a form of entertainment, they're as relevant as other forms of entertainment.
is demonstratably untrue. Old people are entertained by feeding pidgeons at the park. My toddler is entertained by banging pots together. Some people are entertained by jumping out of perfectly-working airplanes. There are a lot of people entertained in a lot of different ways. Just because gaming is your favorite one
Re:maybe now.. (Score:3, Interesting)
Yesterday I was playing tennis, and told everyone I had to leave by 11:00. They all asked "what's the hurry, the game doesn't come on until 12:00".
First, I had no idea what "the game" was. Second, I thought it was sad that they scheduled their day around the television schedule. The same group of guys changed our Monday tennis to Tuesday during football season, so they could watch Monday Night Football.
But I did tell th
Re:maybe now.. (Score:2)
Re:maybe now.. (Score:1)
Everytime I watch TV (Score:1)
Zapping just doesn't cut it
I'm not surprised (Score:5, Insightful)
Re:I'm not surprised (Score:4, Interesting)
The truth is that gaming as a form of expression has largely matured with them.
Older gamers aren't playing Tron any more often than boomers catch a classic disney flick - mostly they are finding new games with content that appeals to their matured taste. The more complex stories and nuance that mature society has historically turned to theatre, and later film to find (that they didn't find in puppet-shows and cartoons) - are being made in modern computer games.
This could change of course, if the "won't anyone think of the children?" reactionaries successfully kill the idea of a legitimate M or AO game title.
Re:I'm not surprised (Score:4, Interesting)
Too ofter "mature" means sex and violence, and "story" just doesnt mean anything.
Even critically acclaimed games have yet to reach the consistancy of say Hollywood in the story department. You may hate Hollywood "re-tread" story lines but at least they are cohesive (maybe thats why they are re-used so often)
I recently played "Enternal Darkness" which was an OK game with a very mediocre story, but for crying out loud it felt like they just forgot about the end, at one point there is a random knock on the door and a package is left for you with an item you need! This doesnt even jive with the explaination of what happend to said item, and feels like the designers just said "fuck it I don't want to spend the time explaining where this is, lets jsut give it to them!" - it takes you out of the games illusion completely and leaves you asking "why?"
Lets not even get to the problem of games often feeling like they lead you around by the nose rather than you leading them. Isn't it an interactive media? I often get the feeling that the industry has mastered puzzle games, and button mashers the why the film industry had mastered sound, and black and white, but for some reason when it comes to color no one can figure out what to do with it.
Re:I'm not surprised (Score:1)
However, I'll bet in the case of Eternal Darkness, which I haven't played that much, that the plot hole you ran into was because of something like this. Maybe originally there was a whole level you had to go through to get the obje
Re:I'm not surprised (Score:2)
Re:I'm not surprised (Score:1)
Re:I'm not surprised (Score:2)
Re:I'm not surprised (Score:2)
Interestingly, two of those are art forms that, while generally considered childish, certainly have mature alternatives (e.g. The Simpsons). Maybe video games are similar, but with more mature than childish options?
Blatant Errors? (Score:5, Interesting)
Now, I can understand someone not understanding what a 'first-person' game is.
But thinking Nintendo makes Final Fantasy? That's either a testament to the strength of the Nintendo brand, the weakness of Square-Enix (in North America, anyways), the inability of the writer to look up a simple detail, or some combination of the three.
Re:Blatant Errors? (Score:2)
Re:Blatant Errors? (Score:2)
Re:Blatant Errors? (Score:1)
First-person (Score:2)
In books, a 'first-person' narrative is inside the head of one of characters, seeing things as they see. This is what most writers (even article writers) know, and probably what he was thinking of. Most modern Final Fantasies have some kind of thoughts of the male hero displayed to the player. In that sense, he is correct.
However, many games with a narrative do this, putting the player in the role of the principle character. This is nece
Re:First-person (Score:1)
Hmm. (Score:1)
Explains the shift towards female-oriented TV (Score:5, Insightful)
I've noticed a shift towards programming to attract female audiences over the past ~10 years. There always has been some, just as there is some directed programming for males. But the shift is not just in female oriented networks (Lifetime), but also in mainstream broadcast programming. Some of this gets extreme. [amazon.com] - pardon the commercial reference.
Re:Explains the shift towards female-oriented TV (Score:4, Funny)
Re:Explains the shift towards female-oriented TV (Score:3, Interesting)
C.f. Christina Hoff Sommers, Peter R. Breggin, MD (Score:1, Interesting)
Some of this gets extreme. - pardon the commercial reference.
Compare:
While you're at it, you might also throw in a healthy dose of Barbara Dafoe Whitehead & Laura Schlessinger.
This past summer, I damn near got in a fist fight with one of these Stalinist university professors; we were at a dinner party, and I remarked that our society is be
Re:Explains the shift towards female-oriented TV (Score:3, Informative)
Actually, I saw a very interesting show on this very topic. It was the Donny Deutsch show. For those of you who don't know who Mr. Deutsch is, he owns the massive Deutsch ad agency. He's kind of thought of as a rockstar in the advertising industry.
On the show, they had very prominent speaks from TV Guide, and from other places talking about how studies have shown that women make most of the spending decisions
Perhaps tv needs to realize we moved on. (Score:5, Interesting)
One is to do with the tv schedule. The computer has changed the way I do my entertaining/time wasting. I want it when I want it. It is not really even a want. It is more like I see a program I might like to watch and then totally forget to turn the tv on in time. Of course it doesn't help that were once I had the tv on as background noise I now have to turn it off in disgust when their is some reality show before what I want to watch and even hearing it in the background irritates me. There is at the moment only 1 program that I watch and that is "have I got news for you" on the bbc. Nothing else. Not that I don't wanna watch but I simply forget.
I have been hearing since I was a little kid about on demand tv. First machines I seen used tapes to give you an idea how old it is. Yet it never happened. No demand the networks said. Nope people didn't demand it. I don't demand it. I simply don't watch your product anymore.
There is a group to whom I belong that tv just can't seem to reach anymore. I never liked programs like gameshows but when they where half-shows I could at least tolerate them. If in a group I would watch it with half an eye. Shows like Idols I can't stand. Wich means I have the tv off and won't watch the program I might be intrestted in afterwards since I am now doing something else.
So tv networks can do three things. Whine and die, aim at other groups, win us back. 1 is what they will do, 2 is what they should do, 3 is what they haven't got a chance in hell of doing.
Oh and cutting back on the number of ads wouldn't hurt either. Don't have 10x$1000 ads. Have 1x$100.000 ads. Same money less channel hopping.
Re:Perhaps tv needs to realize we moved on. (Score:1)
When you have the availability any time you want you start realizing that there isn't a time for most the crap. Primarily I watch news type shows like the screensavers or the daily show and fast foward through the stuff I dont want to see (takes me ab
Re:Perhaps tv needs to realize we moved on. (Score:1)
I think this is probably one of the biggest things they are missing. There was recently a poll on where people learned the most about political candidates which showed a rise in the internet and cable news channels as the source rather than the networks. I listened to the people on the radio and cable news talk about this as if the networks were doing something wrong, and what it really comes down to, I believe, is that the internet and cable news channels are there when
Re:Perhaps tv needs to realize we moved on. (Score:2)
In previous decades, if people didn't like what was on TV, what were the choices? Books? Radio? Movie theaters?
Sure all of them are valid, but they're nothing like video games.
In one hour I can switch from being a Florida Drug Kingpin (GTA:VC) to being the NSA's top agent (Splinter Cell).
How can "Queer Eye" compete with that?
Oh and cutting back on the number of ads w
I have three words for men (Score:2)
Bigger viewership than sopranos? (Score:2)
Most obvious reason? (Score:2)
It couldn't possibly be that the teenagers grew up since the last big survey and are now in their 20's and 30's?
MOD PARENT DOWN, REDUNDANT (Score:2)
We interupt this First Person Shooter..... (Score:5, Insightful)
Let me correct this statement: games have a larger number of players than "The Sopranos" has viewers.
In case you're an ad-man, or have an MBA, let me clearly state: gamers are not viewers.
Anyone remember the whole premise of cable-tv channels? That you'd pay for the channel upfront, and so avoid commercials?
Now this is only true for the so-called "premium" channels, so called because to view them you must pay an additional premium over and above what you pay for the basic cable service. Indeed it seems like most cable channels not only feature ads, but sell their entire late night time to infomercials. (Of course, I may be wrong; I only watch cable on vacation, because I won't buy lots of channels with lots of ads.)
So beware this discovery of games by Madison Avenue: prepare to find the games you've paid for to interrupt your play for commercials, or to sacrifice playability to product placements.
Re:We interupt this First Person Shooter..... (Score:2)
I'm prepared. I'm also prepared to take such a game right back to the store, or put it in the trash bin, and never purchase another game from that company again, assuming I was deceived enough to purchase it in the first place.
I have no problem voting with my dollar where such things are concerned.
Re:We interupt this First Person Shooter..... (Score:1)
So, you just have to hope that the game series you love aren't among the ones on the James Bond side of the equation.
I was kind of stunned to find that there is a game for Gamecube that is a fantasy game based on [mobygames.com]
Re:We interupt this First Person Shooter..... (Score:2)
So I'll just wait for someone to pirate the game and tell me whether it's an ad game or not.
Final Paragraph (Score:2, Funny)
ADULT SWIM!! (Score:2)
^^^ That's where they(we) are!
Besides the Daily Show, what else is there besides Adult Swim?
Wake up and smell the Meatwad. (Do what now?)
I believe it... (Score:2)
With the release of Savage 2.0 yesterday [s2games.com], I plan on wasting all my "TV time" playing [s2games.com].
This one is almost as time consuming as previous [civ3.com] addictions [idsoftware.com], and shares many of the same traits of both!
If you get slaughtered by a rabbit or a penguin, you've probably 'seen' me!
This doesn't surprise me (Score:4, Interesting)
I have Tivo, so the time a show is on doesn't really matter much to me. I get to watch the shows I'm interested in, when I want to. Unfortunatly, television schedules still work on the prime-time model, and that needs to change. If there are three shows on at the same time that I want to watch, I'll usually only pick one. If they show one in another time slot, then I can get that one as well. Fortunatly this isn't much of a problem now, as the networks are hell-bent on cramming every form of reality show into as many spots as they can.
Until then, the computer is a better use of my time anyway. Maybe the execs will get it, maybe they won't.
Re:This doesn't surprise me (Score:2)
I think it's the concept of not being able to trust a teammate that makes reality shows disturbing to me. I don't watch them.
Re: (Score:2)
Re:This doesn't surprise me (Score:1)
Yes, the tape recorder allowed me to record shows, but it didn't dramatically shift my habits. Now, I ONLY watch shows that I record. I will set Tivo to record things that I'm interested in, and watch those. I don't worry about recording extra things, because I can easily delete them
Reality TV at its best (Score:1)
Give away quality games... (Score:2)
I can't believe they haven't tried it yet.
Re:Give away quality games... (Score:2)
Re:Give away quality games... (Score:3, Insightful)
Say what you will but I seriously doubt that Nobunaga's Ambition goes better with Coke.
Re:Give away quality games... (Score:1)
No more TV (Score:4, Interesting)
TV is dead to me. I get all my information from the internet and I get all my video entertainment from DVDs and the internet. It's not just video games. It's push vs. pull technology. I just wont use anything that is push anymore.
Fuck you TV networks you lose.
Re:No more TV (Score:1)
- Sports. I love watching college ball. Solution: Go to a sports bar.
- News. Its kinda cool to watch the "State of the Union" speech live.
- History Channel. Discovery Channel. Animal Planet. Good shows still exist out there.
My reasons (Score:1)
In my mind there is an ever growing gap in TV. TV Shows like CSI, Without a trace, Law and Order, or all sorts of stuf fon the informational channels engages my brain. It's not so much mindless garbage, but usually has somehting to get my brain moving a tad.
Video games and general computer usage for geeks like us always moves our brains to action. programming, games, web design, or screaming and ranting on /. always is more entertaining than some stupid sitcom with the same plot we've seen a thousand time
It's All About The Money (Score:2)
I agree with you completely here. CSI is probably the only reason I still subscribe to cable (reception is crappy here... but I'll be moving soon anyway). The problem is, despite the popularity of these shows, they are damn expensive to make. CSI re
TV sucks (Score:1)
1.) sports
2.) news
3.) discovery channel
I can't watch anything else because I don't have HBOs and skinemax. I can't watch any regular citcoms and shows cause they are all so lame. Not to mention all shows are off the air in 3 days anyways. You know there's a problem when reruns of "married with children" is funnier than 95% of the shows on TV.
Give me cartoon network, TLC/Discovery, and Sci-fi (Score:4, Interesting)
It seems to me that all of the tv that I find interesting has some aspect of it that hasn't been ran through the politically-correct/marketing machine. Things like reality tv are only intriguing (and sometimes funny) because they hint at showing everyday life, filled with obsceneties, moodiness, and everyone's unique perspective/opinions on life. Sitcoms and drama's just don't have that, even a fictional state. They try so desparately to keep their hands clean that its no wonder people tuned in everywhere when Southpark uttered "Shit" almost 200 times in 30 minutes.
Its not that people want filthy tv filled with sex, violence, and cursing... rather, perhaps they want something that doesn't make them feel like they're children and have to cover their eyes all of the time.
Besides the movie channels, I really only watch Cartoon Network (honestly, only Adult Swim/Toonami and a few others like Samurai Jack, occasionally Justice League, etc), Discovery/TLC, and SciFi. I'm sure I'm not alone, either. And if you think about the programming you watch on those channels, I would bet that they all just don't pay much attention to what the other channels are doing, and instead just focus on what they do best: anime, documentaries, and science fiction with lots of cheesy effects.
If you want me to watch your station, don't hold my hand like I'm a freakin' 2 year old. Just spit out the real truth behind what you're trying to tell (if there is some), and for God's sake quit trying to market to every demographic possible!
Oh, and it might help to come up with something original instead of just repackaging the leading channel's ideas. Just a hint.
Sorry for the rant.
Re:Give me cartoon network, TLC/Discovery, and Sci (Score:1)
TV execs don't specifically want you to watch on prime time. Rather, it's prime time because that's when most people watch TV, viewing habits being mostly determined by habit and daily schedule. So that's the slots adv
Re:Give me cartoon network, TLC/Discovery, and Sci (Score:1)
It's all about control (Score:1)
TV not competitive... (Score:2, Insightful)
A. On the cartoon network. (Or kids WB, etc.)
B. Short lived.
I get tired of watching science fiction series X to have it cancelled, just as I am getting into the characters. (Besides the fact that there is a lot of bad, dumb or both science fiction on TV.)
Video games, on the other hand help me to use up hours and hours of my life without boring me to tears. I can't say that about reality show Y or Friends.
If they want the people who play vi
I have bad news for advertisers... (Score:1, Interesting)
1. They are tired of being assaulted by your mindnumbingly irritating advertising every five minutes.
2. Violent video games are a great release for the pent up frustration of having to watch commercials every five minutes.
I just called up my cable company... (Score:1)
My wife isn't as thrilled about it - she's an avid HGTV and TLC fan, mostly for the home improvement shows - but we just couldn't justify payin
Re:I just called up my cable company... (Score:1)
I don't know much about cable (don't watch TV) but aren't local channels the channels you get without cable? Thus defeating the purpose of having cable? Just curious.
TV missing the boat (Score:2)
About the only things that get watched are history, tlc and espn.
And about once a month Law & Order.
anatomically correct? (Score:2)
wouldn't that be the *father* lode???
I Don't Watch (Score:1)
why would you want to watch endless shit? (Score:2)
i watch maybe 2-3 hours of tv a week, mainly whatever sport is currently in season. if my tv is on, then 99% of the time its because im pla
Re:why would you want to watch endless shit? (Score:1)
Of course this means that the TV execs want to deliver the best possible product. Now, the best possible product is the kind of person who is actually swayed by advertising. Producing intelligent, captivating, mind stimulating shows would actually be an IRRESPONSIBLE move for execs looking out for the company's best interests.
Just something I've been thinking about for a bit...
I'm out of sync again (Score:2)
Oh, and advertising companies, give
Re:I'm out of sync again (Score:1)
If you're an optimist, you can believe that that will increase the quality of shows, since the idea would be to make them good enough to pay for.
If you're a pessimist, you can believe that that just means they'll try to appeal even more to the lowest common denominator.
Even the "good stuff" isn't worth the bother! (Score:1)
As a kid, I was a TV addict. My parents were concerned that I'd waste my life being a couch potato. Now I'm 34, and recently talked with my wife about shutting off the cable TV, as we couldn't recall watching cable at all in about 2 months.
The last program I made a point of watching was the Battlestar Galactica miniseries on Sci-Fi. The last series I watched regularly was Buffy the Vampire Slayer, which ended some time ago. There are a lot of programs which look like they'd be fun, but
WTF did they think would happen? (Score:2)
DUH! We grew up!
It was people of my generation that popularized the atari2600, NES, Sega Master System, Genesis, SNES and the rest. Did they think we'd stay the same age forever?
We aged into our 20s and 30s. That was going to happen. DUH!
LK
Add my crap to the chorus (Score:2)
I don't even watch TV shows I want to see anymore. I love Iron Chef, Adult Swim, a lot of what's on public television, and as much as I'd like to see them, I frankly can't be bothered with it. Too many ads. Even on PBS, the first and last 5 minutes of any particular show are merely thinly veiled advertising, it seems. Not to mention the month long pledge drives and TV auctions.
I used to be glued to the TV
from TV to games (Score:1)