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Urbz: Sims in the City Comix 19

Thanks to MaxoidHumanoid (a Maxis employee) who writes "The latest title of the Sims franchise, The Urbz, comes out next month, and there is a new feature on the website launched only yesterday called Urbz Comix. A new comix will be released weekly for 10 weeks. A stellar line-up of indy comix artists has been assembled. Here's part of the roster: Peter Bagge, Evan Dorkin, Jay Stephens, Jim Mahfood, R. Stevens"
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Urbz: Sims in the City Comix

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  • Video game companies, right back to Atari, have used comics to try to move copies of video games. Acclaim, before going under, at one point owned a comic book division. So my question is, what is so noteworthy about Maxis marketing The Urbz with an online comic?

    • Video game companies, right back to Atari, have used comics to try to move copies of video games.

      They were pretty good, too. [atariage.com] The one for Yars Revenge in particular is loaded with images that I'll one day tear out to use in a new media project or flier.

      YLFI
    • Nothing, except perhaps to the person who submitted the story. I'll admit the names are solid (I particularly like Evan Dorkin's Milk & Cheese, something I'm sure I'm not alone in) but you're right that marrying videogames and comics is nothing new. For example, Scott Kurtz (of PVP Online [pvponline.com] fame) will have a comic included in the upcoming City of Heroes reissue, and the boys at Penny Arcade [penny-arcade.com] have done several online comics for video games (most notably, for [splintercell.com] Ubisoft [rainbowsix3.com].

      Personally, I'll always have a soft s

    • A very surprising choice in artists for these ads though.

      Evan Dorkin, [houseoffun.com] Jay Stephens, and the inimitable [jaystephens.com] R Stevens [dieselsweeties.com] are hardly easy sells to represent a marketing campaign for such a cornerstone franchise as the sims (whatever version it be), for such a large company as EA. I'm most familiar with Mahfood and Dorkin, but I would have loved to see the following scene play out.

      Executive #1:So we're cool on this slate of artists right? Johnson, didn't you object to Franks suggestion to include Dorkin?

      Joh
      • The game is supposed to be hip and "underground" (or at least urban). Therefore, the artists they chose are hip and "underground" (or at least urban).

        Juts look at the cartoon on the homepage today, and that about sums it up:

        "Oh look, a hipster, this is an opportunity to improve my hipster cred."

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