Publishers Frustrated With Second-Hand Sales 113
Via Joystiq, a look at MCV into the increasing frustration publishers have with second-hand game sales. From the article: "As pressure has increased this year on sell-through and pricing of new
releases, so games publishers have become more sensitive about the size of
the pre-owned market - which is believed to be worth as much as £50m a year to leading chain GAME and possibly £100m across the market as a whole. Publishers have agreed to discuss privately what action may be possible to stop the trend, either under the auspices of trade body ELSPA or simply via legal protection." We've already reported on Epic VP Mark Rein's opinion on reselling games.
Morons. (Score:5, Insightful)
"Our business model isn't as profitable as it could be, let's outlaw competing with us!"
Isn't the point of capitalism that you're supposed to fix that yourself instead of bribing a politician to do it for you? The software industry already has a lot of special rights that should have been taken away long ago (beginning with that "it's not a sale, it's a license" crap), they don't need more.
Re:Morons. (Score:3, Informative)
Re:Morons. (Score:1)
Indeed - but many of the remainder live in countries such as Australia and Britain where the respective administrations are equally content to follow suit. While we continue to vote for politicians who are prepared to soil their noses by bottom-feeding amongst the corporate community, this problem just isn't going to go away.
Re:Morons. (Score:2, Insightful)
Not that I think more laws would actually solve anything, petition the government to add the following to any second-hand sales legislation:
Employees of any company in an industry whose members restrict seco
Re:Morons. (Score:2)
The US is a mixed economy, inhabiting the grey area between socalism and capitalism. This is not inherently a bad thing. Every country with a position of power (in other words, every country) has the oppertunity for corruption regardless of their economic model. The US
Re:Morons. (Score:1)
Not to imply that any of them are feasible, but there are other alternatives, including political activism, meeting with your representatives, and running for office yourself (or supporting an independent candidate who you agree with).
And of course, there is America's most popular option, which is to simply not vote at all. Viva la apatia?
Re:Morons. (Score:2)
I'm not as jaded as you think. I think there are good people to elect. Most of those who call themselves Republicans are not these people.
Why do we sell games? (Score:5, Insightful)
If you'd make a DECENT GAME to start with, I wouldn't want to sell it.
Re:Why do we sell games? (Score:2)
Hold on! (Score:1)
Think of it this way:
If you could sell 100 games at $60 or 150 games at $30, which would you choose?
Right. People would have to buy twice as many games for that system to work. I don't see that happening, so we have the current system.
Re:Hold on! (Score:3, Informative)
But for multi-million dollar budget games, though, do have to recoup the costs somehow, so *those* may not come down in price.
Re:Hold on! (Score:2)
Generally in just about any given market you will almost always make more money selling for lower costs. Look at the film industry, they charge an average of $20 per DVD or $10 or less for theatre tickets, but it costs them much much more money to produce their films than it does to create a game.
With all the big industry people saying we need to expand the industry, this is one
Re:Hold on! (Score:2)
The problem is it costs more to sell more copies, shelfspace, shipping, boxing, tracking, marketing.
Look at the film industry, they charge an average of $20 per DVD or $10 or less for theatre tickets, but it costs them much much more money to produce their films than it does to create a game.
That's because they have a much larger market to spread their fixed costs across,
Re:Why do we sell games? (Score:1, Insightful)
Re:Why do we sell games? (Score:1)
Re:Why do we sell games? (Score:1)
Frustrations abound (Score:5, Funny)
Well, damn, we have a lot in common.
Give me a break (Score:5, Insightful)
This is ridiculous. You don't see car manufacturers trying to stop people selling second hand cars.
These people need to get it through their thick heads that once you've sold something to me, it becomes my property. You can't have it both ways. If you offer something for sale, then give it to me in exchange for money, then it's mine. And if it's mine, then it's mine to sell.
And don't give me any bullshit about "selling me a license". Do you say "buy a license NOW!" in adverts? Does the box say "License to play Gran Turismo" on it, or does it say "Gran Turismo"? You are selling the game, not a license.
You really want to make people stop selling second hand games? Fine. There's a legal way of doing that. Make them sign a contract when they buy it. That'll stop people selling second-hand. Why? Because they won't buy it in the first place, you eejits!
Re:Give me a break (Score:2)
Re:Give me a break (Score:2)
Re:Give me a break (Score:2)
They wouldn't have to. EB and Ebay will take the matter to court for them.
Re:Give me a break (Score:2, Insightful)
It's not about revenue. The point is that when a second sale is made the costs to the publisher go up.
Publishers have to pay for their 1-800 support lines, multiplayer servers, online community, etc. Have you played a Live! enabled game yet? The goal is to provide value to the player long after the sale of a game is made.
You are selling the game, not a license.
No. We are selling an experience, a comm
Re:Give me a break (Score:5, Insightful)
No, you're selling a box with some optical media in it because that's what I get for my money. I don't buy a good evening from Wolters and I don't buy a vacation in France from Opel.
The argument about causing more loss is only true if we assume that all copies resold would have gone into the trash instead because otherwise there'd still be a user attached to them causing you that loss. Assuming there's any actual loss caused by people owning the game, of course.
Re:Give me a break (Score:2)
Can I have a hit of whatever you're smoking?
Re:Give me a break (Score:1)
i think we'll be hearing more of this as businesses go further into providing services.
Re:Give me a break (Score:3, Insightful)
What are you talking about? Please explain to me how one person buying a game off of another one--one cumulative user per copy--is costing the publisher more? Is the first person
Re:Give me a break (Score:2)
Games that do not do stat tracking, matchmaking, and auto-update get lambasted in reviews and rightfully so. Multiple installs means multiple accounts even if the original account is not in use there is a maintenance cost.
Years after a game is sold there is still a team in place for play balance updates and patches whenever a new video card or set of drivers is released. If people are not buying the game fir
Re:Give me a break (Score:2, Insightful)
Besides, users will install a piece of software more than once unless it sucks so bad they'll never dig it out again.
Re:Give me a break (Score:3, Insightful)
Considering the (old, inactive) accounts itself, we are talking about a few records in a database. That means some cost but in the age of multi-gigabyte drives it should be small enough to be no trouble to the publisher.
Matchmaking happens at runtime and is no issue at all for inactive acc
Re:Give me a break (Score:2)
1) I can call an EA support line without owning any EA game.
2) Any hint lines are almost always 900-type numbers.
3) Any promised multiplayer support would have to be promised to the original owner anyway, whether or not they are using it.
4) I can join the BioWare forums (to pick a name at r
Re:Give me a break (Score:2)
Re:Give me a break (Score:2)
>costs to the publisher go up.
So, the same applies to the car manufacturers too for example.
>Publishers have to pay for their 1-800 support lines, multiplayer
>servers, online community, etc. Have you played a Live! enabled game yet?
>The goal is to provide value to the player long after the sale of a game
>is made.
Most of these costs applies no matter if you resell the game or not. If there is a goal to provide a long t
Re:Give me a break (Score:1, Insightful)
Re:Give me a break (Score:1)
Re:Give me a break (Score:1)
Actually, you do. It's called American cars that crap out after ~100K miles.
Re:Give me a break (Score:2)
You're right, but that's because cars deteriorate pretty quickly. Games do not; a used copy provides the same game experience as a new copy.
Re:Give me a break (Score:2)
So long as the game does not modify its original media through the course of play. The game Wizardry came on magnetic media and required that media not to be write protected in order to play. Certain monsters once killed remained dead forever.
Games today could require the use of a propretarized USB thumb drive dongle, ostensibly for gamesaves but actually containing essential game data that is modified through play, making the game single-play on
Re:Give me a break (Score:2)
And by hack-proof, I mean not worthwhile for someone to hack it.
I'm not surprised. (Score:4, Interesting)
Now I'm a Linux user and much more willing to shell out that kind of money if the game is good and has native Linux support, so there's one angle you could persue. ;) [thank you for UT2004, NWN, Doom3, and Quake4, amongst others!]
Unfortunately, I suspect "prevention" has much more to do with screwing the customers over (Even Better CD Checks and Licensing! Whoo! Just what I wanted--new ways for things to break so that I can't play the games I purchased from you [the CD check has to be the #1 reason I cannot play a game]!) than listening to the customers.
quite right; consider customers pockets (Score:2)
I've only got so much money in my pocket to spend when I pop into a charity shop, I don't magically get more money because the prices have gone up. Instead I start to compare prices with publishers outlets and things and end up spending less money in the charity shop - I don't know whether or not
Idiots (Score:5, Insightful)
If you stifle second hand game sales you also stifle new game sales with the same stroke.
Sam
Wait, that's not quite it. (Score:3, Insightful)
This causes the publisher to lose out on a sale for every used copy of the game sold. The game could be the best one made ever, with
License, not game... (Score:1)
Re:Wait, that's not quite it. (Score:3, Interesting)
Note please that not every user who bought a game used would have bought the game new at full price had they not had the used option. If you can't afford it, you can't afford it, and this presents itself as illegal copying games as well as buying used games and buying games later on down the road when they're cheaper.
Additionally, for a game to be a used copy, it must necessarily have previously been sold and then re-s
Re:Wait, that's not quite it. (Score:2)
Or is it a "let me put my game in your store and if you sell it you get a piece of the action"?
Re:Wait, that's not quite it. (Score:1)
Re:Idiots (Score:1)
Re:Idiots (Score:2)
Sam
Two Options (Score:1)
I've bought 4 games in the last week (Score:3, Insightful)
The real problem as I see it is the console manufactures (Sony et al) have been dragging their feet too long on this generation. The latest stuff just isn't that much better then the backlog of games. It doesn't help when big name titles like Soul Calibur III aren't any better than their predessesors.
Re:I've bought 4 games in the last week (Score:1)
-----
Do you really expect anything new from the so-called next-gen consoles?, Hrmm..? Hrmm?!?!
Besides the new gameplay format on the revolution, nothing new is headed our way. Gameplay has reached its
Overpriced shitty product. (Score:3, Insightful)
Re:Overpriced shitty product. (Score:3, Insightful)
Re:Overpriced shitty product. (Score:1)
We want to play them, but we're bored of racing games, I don't like fighting games, and we don't like sports games
Mario Party!
Re:Overpriced shitty product. (Score:1)
He wants to play a game, not cry.
Re:Overpriced shitty product. (Score:2)
Actually, I heard that's actually a pretty good game. I haven't played it myself, but that's got more to do with the fact that I hardly ever touch my consoles anymore. There've been so many good titles for my DS that that's where I spend my money and time.
Re:Overpriced shitty product. (Score:2)
All I could think was "Hey, I'm playing Episode 1: The Phantom Menace but with lego minifigures!"
Then I went home.
Re:Overpriced shitty product. (Score:1)
This is the first Christmas since '79-80 that I haven't wanted at least one game or a new console for a gift. Last year I only bought two new games. However, I have started filling in my collection of old games and systems that I couldn't afford or didn't have the time for in the past.
Same goes for music. I swore off buying CDs about eight or nine years ago. That was the first time I bought a CD ($18) that had only one good song on it. The remainder of tracks were worthless crap, and, of co
Drop prices. Grow your market. (Score:3, Insightful)
If new games were in the $20-$25 range, I'd have a lot more games (and probably play more often).
Now the real question is, are there enough guys like me out there to justify charging half as much for the game to make the profit on volume?
And how much less will resellers have to charge for a used game at that point? Is it even worth it for them to sell used games at $10?
Re:Drop prices. Grow your market. (Score:2, Insightful)
Yes. And they do: when console games hit a certain rate of penetration, the Big Three turn them over to "Platinum" status, slash the System Licensing cost to a few bucks, and let the publisher re-release the game at that magic price-point of 20-25 bucks.
Is it worth it for them to do this with new games? Hell no. Market research demonstrates that casual gamers such
Re:Drop prices. Grow your market. (Score:1)
Re:Drop prices. Grow your market. (Score:2)
In other words, would dcutting the price a product in half cause the said product to sell more than twice as much?
It sounds similar to this problem:
One time an accountant was complaining that he had too many customers and couldn't do all their work in time. It was then suggested that he double his rates, so he did and lost half his clients, yet somehow not any money.
The moral is that pricing is dependant on the supply and demand. The accountant's supply is his time, and the
I've said it before... software is not a product. (Score:2)
Re:I've said it before... software is not a produc (Score:2)
Re:I've said it before... software is not a produc (Score:2)
And if it's broken.... then what do you do?
Re:I've said it before... software is not a produc (Score:1)
Re:I've said it before... software is not a produc (Score:2)
And computer game makers have learned that if they continue to evolve a game after launch, it's audience grows. Allow the audience to affect the game, and it fan base grows even faster.
Patronage. Pay for the right to have the game you really want.
Re:I've said it before... software is not a produc (Score:2)
Return it to the store for a refund? Like with everything else I buy that is broken. Of course, the store can decide to fix it for me instead, either way works for me.
The obvious answer (Score:5, Insightful)
Or maybe EA's just wants their practice of dumping yearly sports franchise revisions to be supported by retailers, despite the obvious used game trend it creates.
Re:The obvious answer (Score:2)
I mean, why should you? If you are into that kind opf shit, you want the latest one, or you are happy with the one you have.
Games no longer published (Score:5, Interesting)
If they want these new laws maybe there should be some more laws created that force them to keep every title they've ever produced available for purchase.
If they claim to be "licensing" the games instead of "selling" them won't there be consequences? The tax laws are different since the company still "owns" the product. Also there should be more warranty -- if the media (cd/dvd/whatever) gets scratched the company should have to replace it (since I've purchased the right to use the product).
Re:Games no longer published (Score:2)
Re:Games no longer published (Score:2)
I think the issue is when you walk into the store and see Madden2006 brand new. You pick it up to buy it and the guy at the sales counter says "You know, we have a used copy of Madden2006 right here for $20 less." The manufacturers feel they are getting cheated when the stores try to push the used copy (obviously because there is more profit for the store in th
If they weren't so overpriced.... (Score:3, Insightful)
And even for people who are willing to spend $50 on a game, not everyone is able to spend that much at once all the time. If someone was going to buy a $25 used game, they now have to wait until they've got another $25... And in that time, they might decide they are just better off borrowing it from a friend or renting it.
Of course, I have no idea how I'd get SNES games, seeing as how no one rents them anymore, and you can't even get them used except on eBay.
Here's a wacky idea (Score:3, Interesting)
2) Offer trade-ins: EB, Gamestop, Rhino, et al employ a large number of people and they make a good deal of money off second-hand games. Also, other establishments make an extra $10 or so taking games as trade for other merchandise and then reselling them later.
Institute some sort of voucher system. Let's use Nintendo as a hypothetical. Say for example a customer purchased Pikmin 2, beat the game fairly quickly, and had no desire to keep it in his collection any longer. If Nintendo had a system where the purchaser could send the game back to Nintendo for coupon for any future Nintendo media purchase. Nintendo could then evaluate the state of the game, repackage it (if the package has been stained, or damaged) and then resolicit it at a discounter price to a specialty electronics vendor with a seal saying it has passed inspection.
The game looks new, plays as well as a new one (not having scratches, smudges, etc.) and is certified by the company.
Re:Here's a wacky idea (Score:1)
How about games people don't want to sell (Score:2)
Perhaps it's just a matter of economics? (Score:2)
Give me a 15 hour game at twenty bucks and I'm good. If you gain a good rep with me, I'll buy your 40 hour 49.99 game (Looking at you, my delicious PSP GTA:LCS).
Why not? (Score:1)
Some solutions?
Re:Why not? (Score:2)
So under the scenario you describe, you get Resident Evil 4 and Double Dash, and your friend gets Mario Strikers and Viewtiful Joe?
Your friend is getting gyped!
END COMMUNICATION
The publishers will not get what they want in this (Score:2)
At the exteme end of it, they wont stop garage sales, or me selling a used game to a friend.
Also, Electronics Boutique (or whatever they are called since the merger with Gamestop) makes money off of this. And EB is a key retailer for games.
The only long term viable way for the publishers to stop this is to stop selling physical media versions of their games, and require that the console be connected to centrally located servers and stream the games. Whi
Let's review some basic microeconomics. (Score:3, Insightful)
Similarly the publisher might only be willing to sell a game for $40 if it knows that the game will not be resold in a way that will stifle an average of $20 of original sales. Otherwise it might only be willing to sell the game for $60.
So it's not entirely clear to me what advantage publishers think they will get from banning resales. If they think customers are willing to pay the same amount for less benefit -- that is, a game with no resale value -- why don't they just increase the price of the game instead of lobbying for legislation?
Sounds to me like this guy doesn't know what he's talking about.
Mark Reins, hypocrite. (Score:2)
Valve has already taken care of this... (Score:1)
I won't ever buy a Steam game again. UNLESS I'm absolutely sure I'd never want to sell it, or it's so cheap I wouldn't bother reselling it.
Needless to say, I
Re:Valve has already taken care of this... (Score:2)
My reaction is what Pendersempai suggested two posts above yours:
I will simply pay less in the first place, so I have a sort of "compensation in advance" for the hassle. Considering HL2 in particular, my idea of an acceptable price is 20 Euros. Right now, discount offers seem to start at 25 Euros. Well, Valve, maybe in 2006
Re:Valve has already taken care of this... (Score:2)
Indeed. In my case, it was a voucher with my Radeon 9800 Pro (which I bought after my ti4400 died a horrible death). Otherwise, the chances of me buying such game would be infinitesimal.
Thanks the germanz... (Score:1)
But if you only have a Steam version of HL2, well you are out of luck. You need to realise you haven't bought any game, but merely pay some subscription fees to access an overhyped content on some buggy and restrictive online service. So technically, you have pretty much nothing to resell. Did you
Boycott EB & Gamestop (Score:2)
Games are different than most Items. (Score:1)
If you have a car, you use it for as long as you need it. You will want to have access to it permanently. The same is true with furnature.
I can't imagine someone saying "hey, this chair, do you wan't to buy it off me? I've been sitting exclusively on this one chair for weeks, and am a bit bored of it. But think I can safely say I got my money's worth"
But with games, it's commonplace. They offer fun for a limited amount of time, and many people are ready to
Re:Games are different than most Items. (Score:1)
Also the argument of selling an experience or service is a strange way of looking at games in my opinion. As I own the hardware that the game is run on, I pay for the electricity used to run said hardware, and I have to pay for the game. Thus I want to play as many times as I lik
Re:Games are different than most Items. (Score:1)
Did I say anything against re-using games or lending them to freinds? The biggest problem is the kind of mass-throughput and organised cycling of games like we know from ebay and EB-games.
The only examples you give are books and DVDs.
Books are cheap as shit, so most people
Japan had this for a while (Score:5, Informative)
The system failed in Japan because it was against consumer rights.
Melissa
Let's be clear (Score:2)
I usually go into EB looking for something cheap in the bargain bin, but while I'm there I'll scan the racks of new games and occasionally purchase one, thinking I'd rather be playing one good new game I know I'll like rather than getting 2-3 old games that might be not very fun and waiting months and months for that new game to get cheaper.
I'm thinking about buy
Publishers are assuming something. (Score:1)
My entire GameCube Library (Score:2)
If I had to pay 50 bucks a copy, there'd be 5 games on the shelf.
Mark me down as a resale advocate then. (Even though I have NEVER Sold a game.)
Simple Solution (Score:2)
I never understood the second hand game market (Score:1)