1up is reporting on a letter directly from Bill Roper to Hellgate: London fans on what the subscription fee is all about. The letter, reprinted by the site Hellgate Guru, suggests that the premium content unlocked by the subscription fee is meant to give players options on how to play the game. " Hellgate: London is completely free to play online, out of the box. Anyone who buys the game can not only play through the fully randomized, storyline-driven gameplay offline, but they can also go online and share that experience with millions of players from around the world. We're excited to be able to bring gamers an amazing, free online experience that is included with their single player game ... Gamers also want choices, and we have so many great ideas for Hellgate: London, and the concept is so extendable, that we know we can keep adding to this game for a long time. We want to continue moving Hellgate: London forward in some really exciting directions, and to support ongoing development we've created a subscription service to give players access to new content as we go along. This commitment to our gamers was also a part of our plans for Hellgate: London from the very beginning."